ECOFUEL_V1

by Mikeymike • Uploaded: May. 23 '11

2b4646827f631911b05c6386b877cb23.png

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Description: Unused mark, but decided to try doing some custom type for it.
Status: Unused proposal
Viewed: 6473
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Lets Discuss

Mikeymike May. 23 '11

trying some custom type on for size on this unused mark.*Thoughts?

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THEArtistT May. 23 '11

What color is the font? It looks warm gray? Would it be better if it were the olive green from the mark? I think that is the perfect font.

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Mikeymike May. 23 '11

Hey Trish, yeah, its a warm gray. I tried the olive green, but it seems to make the type feel a bit too heavy. I could thin it down. thanks, I'll take a look.

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THEArtistT May. 23 '11

I was thinking the text could use some weight, though. If the color does it alone, I'd like to see it?

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Mikeymike May. 23 '11

There she be. type with the same green as in the mark. looks good. thanks.

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sdijock May. 24 '11

I agree. I think you should use a slightly heavier weight font to balance out the mark better. I also think you could do without the drop shadow at the base of the mark - it's really distracting. I would either push the opacity of the shadow way back or omit it completely. I like the logo overall though.

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Mikeymike May. 24 '11

thanks for the input, Trish and sd.

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Mikeymike May. 25 '11

UPDATE: some minor changes. larger type and lighter shadow under droplet. cleaned it up , I think. thanks for the insight.

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sdijock May. 25 '11

Type is better. Personally, I would still kill the shadow though, I really don't think you need it.

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Mikeymike May. 31 '11

Took off the shadow.

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sdijock Jun. 27 '11

That's better - the bottom droplet still reads as 3d without the shadow. Very nice work (as always).

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Mikeymike Jun. 27 '11

Thanks, Steve. and thanks for the input.

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