The Grove Church

by LumaVine • Uploaded: Jul. 13 '11 - Gallerized: Aug. '11

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Description: Unused Concept. Logo Design for a church in Fayetteville, Arkansas. The brief called for a redesign of their old identity as there was new leadership who wanted to create momentum toward a new vision for the future. The target audience is a bit upscale in a community that values bike trails, farmers markets, and organic foods, but also is strongly tied to several large corporations whose headquarters are in town. The name The Grove Church was originally chosen to suggest a community who share the same source of water and support each other through deep, connected root systems. Their style is relational, casual, passionate, and Bible-based.
As seen on: Behance
Status: Unused proposal
Viewed: 3817
Tags: god lettering typography custom
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JF Jul. 19 '11

This is perhaps the most eye-catching, fresh, and original version you've got. Love this.

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lumavine Jul. 20 '11

Yea, JF, I really liked this one too, but it ended up being too busy for them. Thanks so much for your perspective!

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epicantus Aug. 20 '11

Cool! I like the curls!

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lumavine Aug. 21 '11

Thanks so much! Really glad you like it!

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jennyb Aug. 21 '11

I like it! Awesome type, what is it?

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lumavine Aug. 21 '11

Thanks! It started out as a sketch that you can see in the %3Ca href%3D%22http://www.behance.net/gallery/The-Grove-Church/1727161%22%3Efull portfolio piece here. Click me! :)%3C/a%3E

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vasvari Aug. 22 '11

Nice typography Luma!

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