Cream List

by LumaVine • Uploaded: May. 12 '11 - Gallerized: May. '11

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Description: Revision 5.1 of a wordmark for a website that recommends lists of products and services that are the cream-of-the-crop. Thanks for all the feedback.
As seen on: Behance
Status: Unused proposal
Viewed: 7359
Tags: fancy classy url
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Lets Discuss

chirp May. 12 '11

Two ligatures I love: the a-m and the L-period. Really well crafted!

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lumavine May. 12 '11

Thanks so much chirp! I am glad you noticed (and loved) those details!

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Bernd May. 13 '11

what a beautiful lettering - love it !

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alexanderspliid May. 13 '11

Looks really great. And i agree with Chirp. Those are really great ligatures... Perhaps the %22r%22 is the only letter i would tweak a bit.

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Simon™ May. 13 '11

Very good. My 2c worth. The 's' feels a little tall compared to the other letters. And the 't' could move down a tad. I love the 'L-period' ligature so much, I wonder if it's worth joining the top loop to the dot on the 'C'? Just to help balance it all out. If it becomes too busy, maybe just extend halfway? I love the coffee-and-cream palette. Very sophisticated looking.

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nathantrafford May. 13 '11

Small details I noticed: 1. Something I would try, and this is something I've found only works about half the time, is reducing the thickness of the capital letters so that the line-weights match throughout the mark. 2. Love the 'L', but it really overshadows the very plain 'C'. I'd give the 'C' some cream-love (sorry) so that it is equal to the L. 3. There are a few inconsistencies with how the letters are connecting. The C-e, e-a, and a-m don't touch, while the s-t and the c-o-m do touch. I think I prefer the execution on the a-m (touching on one side but not on the other) because it seems to add a little dimension, as if the link between the letters is behind the other stroke. I hope that last sentence made sense haha. Anyway, this small break sort of serves as a highlight, also, which adds to the cream feeling. Overall, I think this is well on it's way to being an outstanding mark!

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herbyderby May. 13 '11

So recognizable. Nice work.**IMO, the C could use a little more love, since the L has been shown so much. And the top loop in the L feels like it could be connected to the great %22line connection%22 started with the A and M. I hope that makes sense. And just bump the size of %22.com%22 up about 8-10%25?

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watermarker May. 13 '11

Hm... I initially did read 'Creamfist'... by this it got definitly my attention at least. :D

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lumavine May. 13 '11

Oh wow, serves me right to be offline for this long! Thanks for all the comments, it is still a work in process so they are super helpful. I did originally have more going on with the C but it started getting a little reminiscent of Coca-Cola, so I cut back on those flourishes. But I can see what you mean. I will definitely be taking all your comments to heart. Thanks so much!

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lumavine May. 14 '11

*Updated**Better? Worse? Thoughts? Thanks for the helpful comments!

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logotivity May. 14 '11

creamlist it is, only thing I can think is to bring the arch on the bottom of the C down a little further, it almost seems like it gets squared off there. I like it either way, doesn't have to be perfect to make it a good design..

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nathantrafford May. 14 '11

C is still kinda lacking. I'd still try reducing the thickness of it, as well as the L. I think it needs to have a looser, more flowing feel. I'm thinking the gaps between where the letters connect wasn't the best solution (sorry for suggesting it!) They probably just need connecting. The L is lookin nice and overall i think you're almost there! Great work!

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logotivity May. 16 '11

I'm really digging the C now.. Flows very nicely!

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garabatos May. 16 '11

me encanta la tipografia

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lumavine May. 16 '11

Thanks logotivity and garabatos! I am still keen on some comments!

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herbyderby May. 16 '11

aaahhh...balance...

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nathantrafford May. 16 '11

While i think this works fine, I'd like to see other options. I don't know whether the repeating top twist on top of the C and L is the right solution, as the C still feels inferior to the L. The L is just so outrageous in its 'swoop'. When drawing a C, the same 'swoop' feeling is in that big left arch. I really think this has to be bigger. The connection between the C and the e may have to be sacrificed, but honestly, i think it may be holding it back anyway because it takes away the definite 'end' to the C that the L has. Or maybe the tail of the e comes below to finish in a cute little swoosh instead of going upwards? Either way i think the left side of that C has to get bigger and 'swoopier' (but watch that line weight! it's still aaalmost too thick). man i sound like a grumpy old man! haha! i think i will always be this way when it comes to type.

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Simon™ May. 17 '11

Hi Lumavine, just had to check in on this one! Wow ... looking so good! I think that everyone's comments have helped steer this towards something even more special. Beautiful typography! :-)

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lumavine May. 18 '11

Hey, Thanks so much Simon, Nathan, and HerbyDerby! I am really pleased with the direction this is going, just have to wait to see what the client thinks! I certainly appreciate your in depth analysis Nathan! I think you have some good points, and I still hope to see this refined a bit more. Thanks again!

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nathantrafford May. 18 '11

No problem! Always like to help out, as it helps me become a better designer too! Good luck with the client, hopefully he'll cream his pants when he sees it! ...sorry.

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justinbakerdesigns May. 19 '11

I love the where this logo ended up. The improvemnts look great!

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cresk May. 20 '11

Also love the name :D

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lumavine Jun. 16 '11

Thanks! Looks like we might be going in a slightly different direction. I really appreciate all your comments!

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cnasshan Jul. 16 '11

This is a great design, but like watermarker said previously, The capital %22L%22 here for some reason is too close to a lowercase %22f%22 in this kind of style. The flourish of the %22L%22 looks like it's serving as an underline for the word fist (even though I understand its appearance right now is for continuity). My two cents is to give the %22L%22's flourish a little more weight. This is just my opinion. Apologies if this has been discussed already before.

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nathantrafford Jul. 17 '11

cream fist?! what direction did they end up going with, mr. vine?

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lumavine Jul. 18 '11

Wow thanks for all the comments! I can see some room for improvement here. Unfortunately it looks like the project probably won't be completed. I really appreciate all your feedback!

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epicantus Aug. 20 '11

So much comments over here.. Still I think it's just perfect typography!!!

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epicantus Aug. 20 '11

Seriously... It's so lovely!

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lumavine Aug. 21 '11

Wow! I love to hear your reaction! Thanks Thanks thanks!

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Dalibass Oct. 28 '13

Very creamy... :) Highly legible - love the flow and overall coherence! :)

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lumavine Oct. 28 '13

Thanks for your kind words Dalibass!

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