LED Nordica
by Dim • Uploaded: Mar. 30 '11
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Description:
LED Nordica is a lighting equipment company that supplies Scandinavian market with Toshiba LED-solutions. There was a request for a modern logo (mostly for on-screen and full-colour printed applications). The solution is a stylised light-emitting diode source between 'L' and 'D', that means at the same time the Northern star which stands for the Scandinavian location. The green rays remind of a leaf structure to reflect the environmental friendliness of the product line. The logo also looks great with a black background and works in the grayscale palette as well. In addition, a simplified single colour version has been developed.
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retail
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industry
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bright
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3d
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A bit too simple but still nice. More than the reference to the Northern star it somehow reminded me of northern lights (although they aren't that straight). Some work on the typo could help to make it a bit more modern looking as the logo feels a bit plain right now.
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