by Aysa • Uploaded: Feb. 05 '13
Point of Sales industry - This logo was made for a client who is starting company that consults and advises merchants on the best POS solution to fit their needs.
Inspiration: Japanese origami, when I spoke with the client he said he wanted his company to represent a level of honest so I made the Logo transparent to represent their corporate transparency and honest work ethic to their clients as to tell the world we have nothing to hide.
My client also mentioned that the main purpose of the company was to save their clients money thus resulting in a profit year over year, so I created sharp triangles representing upward growth/profit.
I tucked a transparent A in the second leg of the M as M is the dominant Letter Merchant Advisor.
Status: Client work
Tags: advisor • merchant • transparency • profit