Nov. 14 '08
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Logo for Integritas creative agency
I think this could look stronger without the wings.
I have tried that, in the first concept, which was two sides opposite to each other (black and white, two chess figures) and king in the middle building trust between client and us. It was fine but it was little bit hard to position lettering in this aspect ratio of the graphic part of the logo.
There is something off in the balance. Can't put my finger on it. Too heavy at the top of the graphic for sure. Do you need the piece between? If you drop it and put the name under the graphic, might be more visually appealing.
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