Advantage Racquet Tech

by zmcfarlen • Uploaded: Oct. 30 '07

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Description: This logo is for a tennis racquet technician specializing in restringing tennis racquets. He wanted a professional, athletic logo, business cards and a website branded consistently and cleanly. Obviously, using the lines of the inverted racquet to reinforce the "A" in the company name. This is my first logo on Logopond and I'm completely open to ideas and suggestions. Thanks!
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admarcbart Oct. 30 '07

I think you could achieve the same look and feel with less detail and a considerable size reduction.**The icon/image seems overpowering and almost clip-art looking. If you simplify your design and reduce your size of the racquet you can gain the full image of the racquet and retain the concept within.

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Yglo Oct. 30 '07

It's like the Eiffel tower who's eaten to many hamburgers. I am sorry, the concept is fine, but to me it looks too much like the Eiffel tower (Paris). I was it before I saw a tennis racket.

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Jeff Fisher LogoMotives Nov. 04 '07

Great concept - I immediately saw the %22A%22 in the mark. I do agree that the racquet image could be simplified to create a stronger image.

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zmcfarlen Nov. 07 '07

Thanks so much for the feedback! I have taken your suggestions into V2. Progress - I think!?

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