by kleron • Uploaded: Jul. 07 '12
'Misspent' is the name of my master's degree project which aimed to inform people about the vast amount of money the governments and we spend on different industries, and what could be done if we could only use a fraction of that money to change the world. The project also encouraged consumers to stop spending unnecessarily, its tagline being "Spend Wisely". The logo reflects upon that. By cutting the logo diagonally, I was able to write the word using only one 's', thereby saving the other one.
As seen on: Misspent
Status: Student work
Tags: responsibility • social • diagonal • cut