nimoe sushi bar

by brandclay • Uploaded: Feb. 22 '10

Description: logo proposal 1 of 2 for nimoe sushi bar. concept is based off of the 'nemo' character - a clown fish.

As seen on: brandclay

Status: Client work

Commenting: Not seeking critique

Tags: brandclayclownfishclownsushifish

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kathariney said on Feb. 22 '10

really sweet. definitely love this nemo :)
the only concern is that it seems a bit weird to use a clown fish for a sushi restaurant, as that's probably not the kind of fish they'd use for sashimi...

epsilon said on Feb. 22 '10

I know it's not your choice, but that is one quirky name for a sushi bar. The clown fish is not a sushi material, nor is it readily recognized as _food_ to begin with thanks to that Disney movie.

nitish.b said on Feb. 22 '10

sry but i fell sad for nemo..:(

brandclay said on Feb. 22 '10

I know, in this instance, its more of a tongue in cheek representation considering the name.

cake_sama said on Feb. 22 '10

still like this one, nice work Sean

brandclay said on Feb. 22 '10

Hey Anthony,

The type is actually a font called 'memoria', no customization.

cobaltcow said on Feb. 22 '10

i would be very careful what you do here. Although the image is not similar, the fact that you're tying the name to the 'recognizable' species may be enough for you to breach the trademark.

Design-wise though i think it's very nice.
Maybe just shorten the right descender on the n a little to make the tails on the n and i not look like they're trying to form something.

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