by rogeroddone • Uploaded: Jan. 11 '09
Gallerized Jan. '09 297d3fedba6a1d5c5bdd769e72c7af88.png

Description: DESCRIPION: Vivia - Sanitation and waste company /// YEAR:2006 /// PROPOSED CONCEPT:

Renovation and continuity were the key words when creating the visual
identity for this company in the sanitation and waste segments /// WORKING FOR: Seragini Design /// SEE MORE AT: www.rogeroddone.com.br

Status: Unused proposal

Commenting: Not seeking critique

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jsae said on Jan. 11 '09

nice type work!

lundeja said on Jan. 11 '09

Very well done

rogeroddone said on Jan. 12 '09

Thanks for the comments!

gyui said on Jan. 12 '09

really nice concept regeroddone! I was wondering, for a greater sense of continuity, how would it look if all the letters were touching?

holajoan said on Jan. 14 '09

Great logo

henree said on Jan. 14 '09

rogeroddone said on Jan. 14 '09

Yes, indeed. This brand has the same constructive basis, what coincidence!

elephantik said on Jan. 16 '09

It is unique, and it stands on it's own but it's tough to know its waste management but rather it shouts " Vivia : Eco Friendly " that being said its not too far off. Great stuff, but it might need a descriptor.

memo said on Jan. 17 '09

Really clean design. Good image for a sanitation company to project!

epsilon said on Jan. 18 '09

Just noticed yesterday that it has a slight resemblance to "Vancity logo":https://www.vancity.com/DynamicContent/Resources/Images/vancity.gif.

LoGoBoom said on Jan. 19 '09

Yes indeed. The word begins with a V.

rogeroddone said on Jan. 20 '09

Epsilon, I can't see that...

epsilon said on Jan. 20 '09

Vancity is one of the local banks, so I saw its logo many times before I saw the Vivia logo (I like it a lot by the way). And then only when I again saw Vancity again, Vivia logo surfaced in my mind almost immediately.

The treatment of V is quite unique and apparently the similarity is strong enough to create a _one_ way association. Vivia doesn't remind me of the Vancity at all .. go figure.

oski said on Sep. 02 '09

Whole VIVIA concept just works so well!

tass said on Sep. 03 '09

Beautiful branding!

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