by brandclay • Uploaded: Jan. 05 '09
Gallerized Jan. '09 a86b8cc823ce053e3762755360de687d.png

Description: Thoughts everyone? I haven't sent it to the client yet, wanted to see what you guys thought.

*updated kerning

As seen on: logoreview

Status: Nothing set

Commenting: Actively seeking critiques

Tags: reviewlogopenflare

More from this user:

grabbdesigns said on Jan. 05 '09

nice, simple and obvious - i like ;)

sdijock said on Jan. 05 '09

Great logo. I know you've kept the space open to the left of the check mark because that's the space that the complete "V" would have taken up. However, the hole it's creating is a little visually disruptive to the flow of the logo. Nice regardless.

OcularInk said on Jan. 05 '09

Hmm, I kind of think the 'V' is where it should be. The negative space there helps reinforce the idea that the check mark was formed by the V. If the V is moved closer, legibility could be sacrificed. You have a point though, Steve (sdijock).

sdijock said on Jan. 05 '09

I personally prefer the updated kerning, but I think it's an incredible logo either way.

gyui said on Jan. 05 '09

i think it's great penflare, wouldn't change a thing on this version.

epsilon said on Jan. 05 '09

Kerning between E and V is too tight. Also Logo type looks thinner than Review part, not sure if it's intentional.

Very nice otherwise. Simple is the best.

lundeja said on Jan. 05 '09

I don't know what it is about this one, but I really enjoy it.

penflare said on Jan. 05 '09

i kerned it that way so the spacing would be the same from where the "check" is cut off next to the "e" to the top of the "check" by the "i"

penflare said on Jan. 05 '09

and its all the same weight

epsilon said on Jan. 05 '09

I figured it must've been the same weight. Typically the dark-on-light type needs more weight to look the same as light-on-dark version. I just wasn't sure if you _wanted_ Logo to look thinner.

Re: kerning, I'd try pushing the checkmark to the right halfway to V's original position. It does look a bit cluttered to me right now, and I can see how the original kerning could've been too generous.

Kode said on Jan. 06 '09

Very nice logo Sean!

penflare said on Jan. 06 '09

thanks everyone

crislabno said on Jan. 06 '09

penflare , you definately should stop doing this.

janzabransky said on Jan. 06 '09

me like

logotivity said on Jan. 06 '09

very cool

LoGoBoom said on Jan. 06 '09

simply effective

jsae said on Jan. 06 '09

nice and to the point, cheers!

Brandsimplicity said on Jan. 06 '09

Very cool Sean!

Autoanswer said on Jan. 06 '09

I would add a few volume. But in general it is good

koodoz said on Jan. 06 '09

Simply great!

maximalist said on Jan. 06 '09

very nice idea, clever and clean ;-)

OcularInk said on Jan. 07 '09

Looking good, Sean. Nice color update too.

penflare said on Jan. 07 '09

thanks everyone. client loved it

Siah-Design said on Jan. 08 '09

Hey Sean, thats awesome. VERY NICE. :)

logomotive said on Jan. 08 '09

Nice and simple.

alto said on Jan. 09 '09

Very nice, clean and simple. Happy the client loved it :)

logotomy said on Jan. 14 '09


Koma said on Jan. 23 '09

lightweight at it's best :)

tanyildiz said on Jan. 29 '09

wonderful work!

Mason Roberts said on Apr. 13 '09


designabot said on May. 10 '09

I made a similar logo with the check mark V a few years back...
but none the less this looks superb!

MomentumMagazine said on May. 30 '09

This is a very cool and clean idea!

ndmgfx said on Dec. 06 '09

one of the best simplistic logos with a smart twist.

hanaghansarah said on Apr. 01 '15

love the review font

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