Twenty-four Seven (horizontal)

by 24/7 • Uploaded: Mar. 05 '08

Description: Horizontal version of the 24/7 logo.

As seen on: www.tfours.com

Status: Nothing set

Commenting: Actively seeking critiques

Tags: twenty-four sevenseventwenty-fourtwentyfourseven247

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24/7 said on Mar. 05 '08

I would like to ask you whether you think I should stick with the vertical layout of the logo as shown on http://logopond.com/gallery/detail/24514 or with this horizontal version. For the eagle eyes among us; the type face has indeed been changed, to Kepler.

Your feedback is appreciated!

fogra said on Mar. 05 '08

I think you can use both as you see fit. Many logos have both a linear and stacked version in their branding guidelines. This also shows how versatile a logo can be and this one certainly is. Well done again.

jayred said on Mar. 05 '08

While I agree with fogra to a degree, I personally like the horizontal layout much better. I think it is because the mark is so vertical that the horizontal layout helps to balance it.

Also, I have to say, absolutely great choice on the font with Kepler there. It works perfectly with the mark.

gthobbs said on Mar. 05 '08

Totally agree with fogra. Probably slightly prefer horizontal.

chanpion said on Mar. 06 '08

24/7, have you ever thought of manipulating the mark even more so its an 'ambi-mark' (as opposed to an ambigram)?

Btw, horizontal.

tconrad said on Oct. 26 '08

i came to say the same thing as chanpion. make that 7 and 2 look like an ambigram.

24/7 said on Oct. 26 '08

I'm on it :-)

Type08 said on Jan. 18 '10

Yep, I also prefer this horizontal version...

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