Danzk

by chopeh • Uploaded: Feb. 12 '10 - Gallerized: Feb. '10

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Description: (Revised) Logotype for a Danish online culture, design and food magazine. Played about developing a stencil typeface, not entirely happy with it yet so looking for some critique - is it legible enough?
As seen on: Danzk
Status: Client work
Viewed: 31051
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Lets Discuss

JoePrince Feb. 12 '10

Yeah I read it right way. Think it looks absolutely beautiful.

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LOGOMOTIVE Feb. 12 '10

This is soooo great. Fav!

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LOGOMOTIVE Feb. 12 '10

I think the ANZK look great maybe play with the spacing of the D? or slightly widen but VERY cool.

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chopeh Feb. 12 '10

Thanks for the comments - Think I agree with your there LOGOMOTIVE, does seem a little out of sync with the others.

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chopeh Feb. 12 '10

Caps lock is cruise control for cool :D

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epsilon Feb. 12 '10

This is totally legible. **Have you tried building D's vertical stroke out of N's end caps, i.e. just two triangles?

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chopeh Feb. 12 '10

@epsilon**Yeah, I've played about with various D's - but I'll give your suggestion another shot. My main concern was the legibility between the NZ, so I wanted to keep all other characters as clear as possible.

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epsilon Feb. 12 '10

NZ is very cleverly done. It took me a moment to realize Z was missing a part :)

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firebrand Feb. 12 '10

I'm with Logomotive on this one. D slightly tight. Nice all de same.

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Chopeh Feb. 12 '10

Cheers guys - The fault with the D becoming painfully obvious to*me now I've stepped away from it for a while. Will be fixing that guy in the morning!

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kathariney Feb. 12 '10

i think it looks very elegant :)

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cerise Feb. 12 '10

Love this, very smart

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chopeh Feb. 13 '10

Opened up the D a little, prefer it now.

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AlexWende Feb. 14 '10

love it, good work %26 yep it's legible

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JoePrince Feb. 14 '10

Really surprised this didn't make the gallery...not every day you something unique and well-crafted like this.

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chopeh Feb. 14 '10

Cheers guys.**I was a little disappointed it didn't make it either - put a lot of work into this one.**You win some you lose some I guess :(

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vasvari Feb. 15 '10

Hello chopeh! Great and nice typo!

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chopeh Feb. 15 '10

It felt like years! :(**Thanks for adding it though, made my day :D**@vasvari - Thanks!

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Gafyn Feb. 15 '10

I don't think legibility is an issue here, I read it straight away. Congrats on the gallery spot!

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hamidos Feb. 15 '10

wow, nice concept..

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kman Feb. 15 '10

This revised version is perfect. Perfectly legible.

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raja Feb. 15 '10

congratulations chopeh! **I love this logo

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Chad Sanderson Feb. 15 '10

Super! I can read it perfectly. Great solution, and well deserved gallery spot.

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logoboom Feb. 15 '10

less really is more

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Petro Feb. 15 '10

Great logo! Fantastically cool! %3B-)

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dust Feb. 16 '10

It is beautiful, but to close to Paul Barnes' work. He did something very similar to this more than 10 years ago. the font is called %22dala floda%22 and its property of frieze magazine. This kind of game happens on some of the issues all the time.%0D*%0D*%0D*http://moderntypography.com/Typedesign/DalaFloda/PageOne.html

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chopeh Feb. 16 '10

@dust**You're right, it is very similar!**I can honestly admit I've never seen Paul Barnes work before. It's a little disappointing actually. I spent a long time working on the this logotype, with many pages filled in my sketchbook with different variants on it.**I'm making a blog post on the process it took me to design this from start to finish, so you can see how I arrived with this design.**I guess you're right, this kind of thing does come up time to time. It's just really disheartening when you've created something you're really proud of... just some guy did it before you.**:(***

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positraction Feb. 16 '10

I'd think we'd all know by now that nothing's new or original in this line of work. As long as you're not intentionally ripping someone off, you're fine. Don't let this distantly-similar work bring you down. The logo rocks.

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dust Feb. 16 '10

Oh yes, don't get me wrong chopeh, i really like the logo, but the similarities are evident and some people will find it too close for their taste. If you read Frieze it feels recognizable straightaway. Anyway, it's true that pretty much everything has been invented, and you might get that font as a good reference to make your letters a bit different in your logo to make it even more your own... Anyway you should know that this font is only used for the headers on the magazine and its communication, so it is still pretty unknown...

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firebrand Feb. 16 '10

Yes I've seen this font style used many times over the years but it's no different to using a stencil font for example. You've made it your own by removing the crossbar of the A and linking the N and Z.

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chopeh Feb. 16 '10

@Climax - Yeah, I understand your point - If both uses of the similar typefaces were logos I'd be more worried.**@positraction - I wish everyone could see it from that same perspective. :)**@dust - Yeah, I get that. Thanks for bringing to my attention though. I find it pretty fascinating now actually%3B 2 different people can create something pretty similar without one seeing the others work... **@firebrand - I've seen something around these lines now I've looked into it a bit more. Semi-glad I didn't look into it before otherwise it could have effected the outcome of this logo. Not sure for better or worse though.**@rudy %26 thisGuy - Thanks :D****

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koodoz Feb. 16 '10

This mark is such a sleeper - and I mean that in the best possible way - At first I kinda glazed over it, but when you take a closer look, it's pretty incredible. **I also love that the letter 'Z' is practically non-existent in physical form, yet it is still 100%25 legible.

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mattaebersold Feb. 16 '10

haha I like this! It's pushing the envelope and still very readable.

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Zephon Feb. 17 '10

Yes, it is fully legible at first sight, also meets my understanding of an individual magazine publishing culture, design and food. A solid and well done Concept, maybe not able to get a hold on cold, high key colors (i'm thinking of an alwys changing Magazine Layout), but that's just a short thought.

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chopeh Feb. 18 '10

@koodoz %26 mattaebersold - Thanks for the kind words :)**@Zephon - Thanks, luckily the site is changing more to a blog style so the logo will likely remain on a consistent colour. But I agree, it could be less effective on high key colours.

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designoman Feb. 20 '10

Cool, really fine logo!

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chopeh Feb. 20 '10

@designoman - Thanks!**I've posted a a blog post on the process of designing this logo over at my site %22here%22:http://www.chopeh.com/blog/logo-design-start-to-finish**

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Art Machine Feb. 20 '10

Really good job on this one Pete! And great post on your blog as well. One suggestion though, I would pull the %22A%22 up into the ascender line slightly to correct the %22A%22 seeming to be a little smaller than the rest.

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antyclymax Feb. 20 '10

Despite being a good job reminds me of Shaolin style - %22http://new.myfonts.com/fonts/testpilot/shaolin-style/%22

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chopeh Feb. 20 '10

@Art Machine - Thanks, and good point. However I've banned myself from poking about with it for the moment. I might notch it up a lil' when their website goes live. :)**@antyclymax - I can see where you draw the similarities there.

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AMP Feb. 20 '10

very very cool.

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Amalfi Designs Feb. 21 '10

I absolutely love it! Very cleverly made. The pointiness of the characters compensates for the missing lines that should be there and allows the user's eyes to follow in a consistent way. Very clever! Well done!

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chopeh Feb. 22 '10

@Alanna %26 Amafi Designs - Thanks! :D

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plantingseeds Mar. 20 '10

I like the in-depth breakdown of your logo-process http://www.chopeh.com/blog/logo-design-start-to-finish/ It helped me appreciate the logo more. Well done dude. I actually prefer it black on white background, but the black/grey colours of the under-construction danish blog look slick.

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chopeh Mar. 24 '10

@konvival - Thanks :)**@plantingseeds - Cheers for stopping by and taking a read, glad you enjoyed reading about the process. It's more than likely that on the final website the logo will be on a white background.

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mabu Apr. 22 '10

Now that's beautiful craftsmanship. Well done my friend.

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bugbug Jul. 15 '10

oops, I meant snap!

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FNR Feb. 27 '14

I really love the logo, how can I contact you? I need a quite similar logo.

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