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Client work Don't mind critiques, but I'm not actively looking for them
- Michael Spitz
- by michaelspitz
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Personal Branding
(Distilled mark for scale applications)
>FULL IDENTITY SET: HERE
Copyright © 2010 Michael Spitz
All rights reserved.
- Number of views: 2945
- Date Submitted: Jan. 30 '10
- Added to Gallery: Feb. 01 '10
Jan. 30 '10
michaelspitz said:@mcdseven - Awesome!
It was kind of a trick fit... But that's the thing about 'plants' > they're quite often fractals to begin with... ;) Thanks a lot!
@thisGuy - Cheers! Thanks again! :)
Jan. 30 '10
myerohov said:ae, this really good!
Jan. 30 '10
JF said:This is even better! Love it. Great work.
Jan. 31 '10
matjak said:Great work mate : )
Jan. 31 '10
michaelspitz said:@andreiu & JF - Ha! I was kind of afraid of that... ;) When I finished his one, it definitely stood out for me as well...
There is a certain 'random organic' quality that I had to leave out of this one in order to bump the visibility, and that I do miss from the larger mark... As it stands now, I think I'd probably like to try my hand at inplementing both > (The original, for use in most cases, and porbably this guy on the smaller end) Branding wise I think they're playing well together...so perhaps I can figure out a system to borrow the best of both worlds? ;) Cheers guys!
@logomotive - Good deal! Thanks Mike!
@matjak & birofunk - Thanks so much guys! :)
@m1sternoname - HA! You know it... ;) Thanks a lot!
Jan. 31 '10
OcularInk said:This one definitely works well too. It's much less restrictive in regards to scaling.
Jan. 31 '10
michaelspitz said:@logoboom & raja - Thanks a lot guys! All the feedback along the way has been really helpful! :)
Jan. 31 '10
logomotive said:I meant you actually lost a lot but gained. I NEVER get right the first time.
Jan. 31 '10
michaelspitz said:@Bitencourt - Thanks again!! Greatly appreciated! :)
@logomotive - Ha! ;) > TOTALLY know what you mean! Thanks again Mike!! :)
Jan. 31 '10
ethereal said:Perfect, Michael, works great small!!
Jan. 31 '10
alterego said:good one mate
Feb. 01 '10
dotflo said:a very good adjustment to the original mark, congratz on the idea :)
Feb. 01 '10
rony xu said:woww ... that's cool :)
Feb. 01 '10
michaelspitz said:^^^^^Cheers Guys! :)
Took a bit of tweaking, but I'm very happy with how the little guy turned out! The ultimate goal was a strong sense of brand cohesion > so if you feel I've hit that, I'm deffenitley pleased to hear it! Thanks again! I really appreciate the comments!! :)
Feb. 01 '10
jn said:Haha i love this even more than the other :) Good job!
Feb. 01 '10
michaelspitz said:@jn - Thanks a lot! :) Ha! I'd hate to think I'm making the other guy jealous... ;)
Feb. 01 '10
jn said:Well if big brother gets jealous i think you have a minor problem :)
Feb. 01 '10
michaelspitz said:@eziemac - Thanks so much!
@alto - Cheers! Really appreciate it!
@jn - Ha! Rumble in the jungle... ;)
Feb. 01 '10
bigoodis said:This version of logo is the best and very practical. Congr-s :)
Feb. 01 '10
michaelspitz said:@lboi - Thanks so much Sneh! :)
@logomotive - Thanks a bunch Mike! Really appreciated your feedback on the whole set! Cheers! :)
Feb. 01 '10
logomotive said:I Really appreciate that you appreciate the feedback, makes me all warm and fuzzy inside just like your logo. :) It will do well for you.
Feb. 01 '10
michaelspitz said:@logomotive - ^HA! ;) Thanks again!
@absoludicrous - Cheers Anthony! Thanks so much! :)
Feb. 01 '10
Rokac said:Glad to see this in the gallery. Congrats Michael!
Feb. 01 '10
chirp said:Again, one of my faves! Excellent work, Michael!
Feb. 01 '10
michaelspitz said:@JoePrince - HA!! For sure...but you'd obviously need a pretty big stash to pull it off! ;)
@Rokac - Thanks a lot Roko! Cheers!
@chirp - Thanks so much Todd! Means a lot!
Feb. 01 '10
snowkai said:Rly nice, and clean=)
Feb. 01 '10
talaljlilati said:It is really different approach, eye catchy, and compact.... well done ;)
Feb. 02 '10
KonradK said:Finally in the gallery :) Congrats!
Feb. 02 '10
michaelspitz said:^^^^^^^^Cheers guys!! Thanks very much!! Really pleased to have it in the gallery! So happy you guy are digging it! ;)
Feb. 02 '10
ryanlynndesign said:Great identity! The flowers are a great visual element that is "ownable" to you and looks great on its own or as a pattern. After looking at your other links, I like this version with less petals- maybe because this is the first one I saw...
Feb. 02 '10
Phane said:very nice, but for me it looks just like a customized logo for Mtv , you know ?
Feb. 02 '10
michaelspitz said:@ryanlynndesign - Thanks a lot Ryan!! Really appreciate it! A key focus for the whole set has definitely been its extended branding capability, and so I'm definitely happy to hear it's doing it's job! Cheers! :)
@Phane - I love your work, and as a result I certainly respect you opinion... However, in this case I'm afraid I'm going to have to side with Kevin & Joe...
^Having said that > If by chance someone @ MTV decides they 'like this so much' they want to give me a call...?
You can be damn sure I'd happy hear from you..! ;)
@OcularInk & JoePrince - Thanks again guys!
Feb. 02 '10
j-CAZ said:Very inspiring colors.
Feb. 02 '10
felro said:Wondava!
Feb. 02 '10
michaelspitz said:@ask / felro / mattaebersold - Thanks a lot guys! Really appreciate the comments! :)
Feb. 03 '10
Phane said:@ Michael . 10x , I also appreciate your showcase , and this logo too. But when I saw this printed, that was my first feeling. That's all. Maybe this is just in my head :) Actually... if I'm the only one with this opinion so I need to admit that I have a problem :)) Cheers
Feb. 03 '10
michaelspitz said:@Phane - :) No problem my good man!! Media is definitely a saturated thing...and I can totally understand where you were coming from... In any case, regardless of the point, I always appreciate the feedback > it only makes things stronger.
Thanks a bunch! :)
Feb. 04 '10
muse7 said:I love it! Fan(freakin)tastic :)
Feb. 06 '10
onesummer said:@michael, top stuff. i'm amazed at how great it looks even at smaller sizes (i.e.your gravatar). anyway, been meanin' to ask: why pedals? don't get me wrong, I love it, just curious as to how you feel it conveys yourself and your work?
sidebar: i have to admit that I thought they were feathers when I first saw the mark. reminded me a little of some imaginary creature you'd find in a Dr. Seuss book (this is a compliment, btw!) ;)
Feb. 06 '10
michaelspitz said:@onesummer - First off, thanks so much!! :)
In an attempt to answer your question > I've definitely thought about it, and although I've honestly had a spot of difficulty explaining my thinking..I think in fact the reasoning is fairly straightforward?
Firstly, I've always had a very strong attachment to natural materials, and wood in particular... (Its strength, its endurance, its intricacy & texture...and of course the fact that each piece is unique...)
If you'll refer to my previous mark (just re-uploaded) HERE
(While this might be a bit of a stretch...) > If you'd consider my previous mark as the 'trunk of the tree'...I think I'd like to consider this new 'evolution' > the growth (i.e. the 'leaves') of that same tree...
*Just to clarify (despite the vibrant coloring, again my original intention with these mark's are 'leaves' vs 'petals'...but the basic concept holds water in both cases I suppose) ;)
Again, along with that strong attachment to the organism & feel of natural materials, I've always been one for a level of distillation & order (hence the tightness of original mark.) And, as I mentioned to Alen > I've always been one for an extreme attention to detail (probably best illustrated in my information design.)
Thus, my hope is that this new identity serves to echo my goal of achieving all the qualities mentioned above, along with (the true unpredictability/underlying order persistent in nature) if that if that makes any sense?
*On a side note (I have been told I'd likely do well as a 'sculptor'...that, or a 'forensic pathologist'...)
But for the #1 > the pay's a bit iffy... For #2 > I'm honestly not that into forensics or pathology... ;)
^^^Anyway Wow... That's totally long winded... If you made it this far, clearly I'm impressed..!
Hope this helps a bit to explain the thought process?
I'm definitely Seuss fan all the way! ;)
Thanks again for the comment!
Cheers! :)
Feb. 06 '10
Hayes Image said:The 'M' letterform is a cut above...nice identity set on flickr too :)
Feb. 06 '10
michaelspitz said:@Hayes Image - Thanks a lot Josh! Really appreciate it!
Pleased to hear you liked the ID set on flickr! > Still working on it, but it's getting there... :)
Feb. 09 '10
Gafyn said:Your avatar catches my eye every time I see one of your comments, colours are mesmerizing! Previously floated, just popped back to fave!
Feb. 09 '10
michaelspitz said:@Gafyn - Ha! Thanks so much Gafyn! Really appreciate it! Means a lot! :)
Feb. 09 '10
Chad Sanderson said:It took me ten minutes of scrolling through the comments to realize I hadn't actually left one. That being said...
This easily the best thing in your showcase. It's one of those timeless pieces that all the blogs will be talking about for the next couple years. Congratulations on creating something that really suits you.
Feb. 09 '10
michaelspitz said:@Chad Sanderson - ^Ha! ;) Thanks so much Chad! I really appreciate it! :)
A lot of 'me' went into this set, and honestly, I just couldn't be happier!
If I were wearing a hat, you can be sure I'd be tipping it to you... ;) Thanks again! Cheers!!
Feb. 14 '10
Alisa1711 said:Cool (:
Feb. 14 '10
JoePrince said:This thing is so sexy Michael. Do you ever just stare at it in awe? I know I'm guilty.
Feb. 15 '10
michaelspitz said:@JoePrince - HA!! Joe, you kill me! ;)
Cheers again!! Actually, sometimes I think I catch it staring back.....
Feb. 16 '10
gizm0 said:coool. nice form sence!
Feb. 27 '10
AlexWende said:saw this on stationerystyle.net, works really great! Awesome identity :D
Mar. 02 '10
bruno veloso said:This had all reasons to go wrong and yet it did not. Great job and works great also at small sizes, like your avatar.
Mar. 12 '10
muse7 said:Makes me smile every time I see your logo/avatar and your collateral is stellar!
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Jan. 30 '10
mcdseven said:looks great at this stripped back scaled version. classic!