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  • Unused Proposal
  • Commenting fine
The Whitewashers
by Chad Sanderson
A current WIP for an outdoor maintenance company. Paint/fence. And a w!
Number of views: 1785
Date Submitted: Oct. 17 '09

logomotive said on Oct. 18 '09

Great ;) maybe a wee bit more grass/brush?

Brandsimplicity said on Oct. 18 '09

Awesome...what if you slightly shorten the middle picket to really sell the W?

javaap said on Oct. 18 '09

Looks great man, second what mike said :)

penflare said on Oct. 18 '09

yes agree what fabian and mike said, if you shorten it will be more of a w and the brushs do need to be longer

but great concept!

Chad Sanderson said on Oct. 18 '09

Alright guys, thank you! Just what I was looking for. I'll get on that.

birofunk said on Oct. 18 '09

agree with the above, but really, really great concept. good work!

eziemac said on Oct. 18 '09

very nice!

OcularInk said on Oct. 18 '09

Coming along nicely, bud!

gunterschobel said on Oct. 18 '09

Yeah i also agrre with logomotive and brandsimplicity, but very cool

hitbyreindeer said on Oct. 18 '09

liking this a lot :)

dbunk said on Oct. 18 '09

very nice concept, the grass is conveying to the bristles of the brush too

Chad Sanderson said on Oct. 18 '09

Thank you everyone! I went with the majority opinion and lowered the middle fence post to better make the 'w' shape, and made the bristles more pronounced. Still refining, but thanks so much for the help so far.

epsilon said on Oct. 18 '09

Zuper

logoboom said on Oct. 18 '09

The bristles could be taller to feel proportionate to real brushes. All you need to do is drop the handles down a bit.

logomotive said on Oct. 18 '09

I think the fence should be all the same height and the paint brushes slightly different height of stroke (middle one) and look a little more like brushes than grass?

brandsimplicity said on Oct. 18 '09

Coming along nicely! I personal like Mikes idea of making the grass more brush like, maybe adding a tad more brush height?

lundeja said on Oct. 18 '09

Chad this idea is FANTASTIC and you're getting great advice above. Very impressed.

firebrand said on Oct. 18 '09

Another nice one Chad. Keep it up fella.

cerise said on Oct. 18 '09

Beautifully done

absoludicrous said on Oct. 18 '09

Sweet work Chad. Please save your .jpgs in max though. They seem low-fi.

Chad Sanderson said on Oct. 18 '09

Thanks so much for the feedback everyone, and I'm working on modifying it more as we speak. And the advice is fantastic. You guys are awesome.

And @absoludicrous: Well, they're saved at 72 dpi. But that's just what the site regulations are, I thought. I could be wrong though. But thank you for the look!

Chad Sanderson said on Oct. 19 '09

Made the grass resemble a brush more and extended the height slightly. The client really liked this concept (For once!), so I'll start working on the type to go with it. Thanks again everyone, for the floats and the advice.

absoludicrous said on Oct. 19 '09

I was referring to the level of quality. In save for web (.jpg) there is a numbered slider bar (0-100) that you can set the quality at. Low - Med - High - Max. Some of your images look like they're saved at medium quality jpegs. Just a heads up.

Chad Sanderson said on Oct. 19 '09

Ah, I see. That's interesting, because they are definitely saved at 100. Unless I was too hasty. Or something.

lalohead said on Oct. 19 '09

this is really nice chad!

Chad Sanderson said on Oct. 19 '09

Thank you lalo! I appreciate it.

rudy hurtado said on Oct. 19 '09

Nice one Chad, very nice.

chirp said on Oct. 19 '09

This logo makes me so happy! You killed it!

logomotive said on Oct. 19 '09

Yes, and even great fact it's for an actual client. Bigger Kudos.

brandsimplicity said on Oct. 19 '09

Well done Chad, looks amazing!

RGD said on Oct. 19 '09

Great work Chad, love the simplicity of it all.

Chad Sanderson said on Oct. 19 '09

Thank you rudy, chirp, logomotive, brandman, and RGD. You guys make my day.

Chad Sanderson said on Oct. 22 '09

Slight, and unfortunate update. After a few emails back and forth with the client, they told me quite suddenly they had decided to go with another designer because their wives didn't like the design. But thanks for all the advice in development guys. On to the next project, I suppose.

Momentummagazine said on Oct. 22 '09

Their loss Chad.

lundeja said on Oct. 22 '09

Sorry to hear that, Chad. Comes with the territory, I suppose. Their loss.

brandsimplicity said on Oct. 23 '09

Dude...that's such a shame, you totally killed this:)

OcularInk said on Oct. 23 '09

Their loss, dude. This is a great solution.

rudy hurtado said on Oct. 23 '09

This will not be the first time a good solution is rejected Chad, one thing you can learn from all this... Design for the wives :)

idApostle said on Oct. 25 '09

Really liking this. It works instantly and has a playful approach that keeps you appreciating it. Great negative space.

michaelspitz said on Oct. 25 '09

Really nice! :)

Chad Sanderson said on Oct. 26 '09

Thank you for the kind comments everyone. It was disappointing, but I'll hold on to it on the half odd chance something similar ever arises.

rudy hurtado said on Oct. 26 '09

Chad, you are young, and have a great future ahead, I'd say reuse it and sell it well, it's a great logo and you'll come up with more I'm sure.

ethereal said on Oct. 26 '09

I like it, nice one bud!

Chad Sanderson said on Nov. 05 '09

Thanks fellas. As long as you guys are around to inspire me, then the future looks bright. (Now all I need is some triumphant music. :D)

H. said on Nov. 24 '09

Thanks for your support. The matter of making something which is already out there, very similar, always scares me. But I guess it's something we all have to deal with :) Great job on your gallery!

Chad Sanderson said on Nov. 30 '09

That's very true. But I think as long as we remain humble and understand we probably were not the first ones to do anything, that makes it a lot easier to move on. And thank you!

ryanlynndesign said on Feb. 08 '10

Great job. I love the grass/paint brush/wet paint. I didn't see a "W" right away, but once you mentioned it, it becomes clear.

Gafyn said on Feb. 08 '10

How could the client not go for this, it's awesome! As said above, their loss!

Chad Sanderson said on Feb. 08 '10

Very much appreciated guys! Yeah, I was a little off-put by that decision too. I would throw a brick through their window in retaliation, but I'm pretty sure they operate from a garden shed. (Violence is never good anyway.)

dannygdammit said on Mar. 10 '10

Love this thing.

Chad Sanderson said on Mar. 10 '10

Thanks Danny!

Chad Sanderson said on Jul. 07 '10

After close to 9 months of being unused, this little guy is finally finding a home.

logomotive said on Jul. 07 '10

^Nice..

brandsimplicity said on Jul. 07 '10

Congrats, this needed to find a good home:)

OcularInk said on Jul. 07 '10

Oh, that's awesome buddy. Congrats indeed!

firebrand said on Jul. 07 '10

Chadtastic!

rudy hurtado said on Jul. 07 '10

Glad to hear that Chad, always loved this logo.

METIME said on Jul. 07 '10

why is this not in the gallery?

Chad Sanderson said on Jul. 08 '10

Thanks guys, I'm pretty excited about it myself.

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