LogoPond - Identity Inspiration -

Real or Fake client not set Don't mind critiques, but I'm not actively looking for them

sync2: by eziemac; re-touched concept i did a while back.; Number of views: 6388; Date Submitted: May. 05 '09; Added to Gallery: May. 11 '09

Comments
Swimmers

May. 05 '09

Type08 said:

It feels nicer then the other version. :)

May. 05 '09

eziemac said:

Cheers Alen :)

May. 05 '09

janzabransky said:

Effective logo! I am just wondering if I saw this idea somewhere before ...

May. 05 '09

penflare said:

i did this exact logo, and im sure its been done before me

May. 05 '09

eziemac said:

Thanks Jan,

I have done it before and im just touching it up and making it better.

Sean, i have never saw a logo like this from you or from anyone else, i'm not sure what you are trying to say...

May. 05 '09

epsilon said:

I too saw a virtually identical logo. I will try and find it. Just a heads up.

May. 05 '09

theartistt said:

yeah, I know I've seen this done before as well. still, nice execution.

May. 05 '09

penflare said:

im not saying anything, just that its been done before - you did it well at least

May. 05 '09

eziemac said:

cheers for the comments.

yeah, think we all agree its been done before! I havnt seen it before though, just for my integrity :P Is it worth putting this on IncSpring if so many people have seen a similar concept?

May. 05 '09

momentummagazine said:

I have seen this done before, in a logo book.

May. 05 '09

logomotive said:

eziemac, I hould highly recommend abandoning the idea and not selling it. This is part of research and you don't want any lawsuits do you? I have seen a double airplanes in negative space and fairly certain I have seen this somewhere also.

May. 05 '09

logomotive said:

I mean you can see that it might have been done? I did one somewhat similar here http://logopond.com/gallery/detail/36429

May. 05 '09

logoholik said:

I am with Mike. I think i have a number of similar icons in my portfolio too :) Plus i am working on one as we speak :) and abandoned a shit load of similar "S" icons (yes, the company name is starting with S and they are practically in trading business :)

May. 05 '09

eziemac said:

I had no intentions to sell it at first, and i still don't, thats why i am asking for people's opinions. I have never sold an old idea before so it doesn't really make a difference to me hah!

I can totally understand that it has been done before, and trust me, i will abondon it. Your sparks is a similar idea. I think at one point in the future pretty much all 'negative space' logos will be done to an extent.

I would just like to point out that i did not copy anything to come up with the concept. I say this as i have had 5 people saying they have saw this before but im sure (well, hope!) that you don't mean anything by it :)

May. 05 '09

logoholik said:

:) of course. Consider our advice just as a word of precaution if you want to put in on sale, in order to avoid further problems it may arise :) Nobody is questioning your originality here :) btw, that doesn't exist in the first place, you know ;) Everything is been done before elsewhere :)

May. 05 '09

eziemac said:

Thanks Bojan :)

yeah, haha, theres always another similar one out there

I like the part on your site that shows all of your unused concepts! The thing with me is that im pretty new so i don't have enough work that are actually used by business' so still have a few logos from my old logo competition days cringe I'm slowly filtering them out though. Of course i label the logos that are unused to let people know :)

May. 05 '09

logomotive said:

eziemac, I have been doing this for years and still come up with a great logo only to find out it's been done, dam back to the drawing board. I never thought for 1 second for you to be a copy cat or even close. This just just happens, so no loss of respect here. Just goes to show that you have a great mind and think great ideas.

May. 05 '09

eziemac said:

Thanks, Mike, really appreciate it! :)

May. 06 '09

supermandru said:

Best execution of this idea I've seen.

May. 11 '09

tass said:

It looks very good!

May. 11 '09

grigoriou said:

this is a very good study in how simple obvious forms, no matter how appropriate will run you into trouble when it comes to trademarking.
i have struggled in finding the balance here myself, and i can offer the following the advice. try making the overall shape more unique, try making the arrow heads more unique, or introduce color gradients, patterns or texture that will make this more unique. Logos are truly like snowflakes, it is possible for there to be 6 billion logos on this planet, with no two alike, but it does take that initial step on the part of the designer to go beyond the simplest forms and alignments. Take pepsi's new logo for example, surely it might seem unoriginal, but the angles and colors make it possible for it to be a one of a kind. this is the kind of second level thinking that i believe this logo requires to get it out of the red. that said, nice mark nonetheless, if it is in fact an original :)

May. 12 '09

m1sternoname said:

http://www.brandsoftheworld.com/search/91109140/194538.html

May. 12 '09

eziemac said:

Thanks for the support supermandru & tass and thanks David for putting it on the front page.

@grigoriou: The logo is just for research and practise and this is, after all, a logo inspiration site and i believe the logo can provide inspiration, so i'm pretty safe from any trademark problems. I did it in B&W to show its simplicity and form. Thanks :)

@m1sternoname: umm...thanks?