Ed's Electric

by Siah-Design • Uploaded: Dec. 09 '08

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Description: proposal for local electrical company...
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reddskinn Dec. 09 '08

It's a great concept

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jsae Dec. 09 '08

yes, excellent concept!

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THEArtistT Dec. 09 '08

This is fantastic but have you looked around to see if there are any similar designs out there? I would be surprised if there weren't any. But I would also be surprised if they are executed near as well as yours. Great job.

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epsilon Dec. 09 '08

Very cool use of negative space. Very simple and clean looking too. Floated.**THEArtisT has a point though - I'd check for dupes.

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siah-design Dec. 09 '08

Thanks reddskinn, jsae and ArtistT!**@Artistt: no, I haven't checked for similar designs yet. Their may be similar ideas out there, but using it to make a monogram of E.D. may be a little more unique... At least I hope so :)

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firebrand Dec. 09 '08

Well if it hasn't been done before, kudos to you. Well executed.

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joder Dec. 09 '08

Floater fer sure. Top notch.

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indiview Dec. 09 '08

negative space doesnt get any more perfect than this**

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itsgareth Dec. 10 '08

nice, same concept as my logo for Havan Electrical :)

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waggit Dec. 10 '08

very nice. ticks all the boxes for great design!

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coraud Dec. 10 '08

pretty cool design

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levelb Dec. 10 '08

Wow, perfect concept!

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sdijock Dec. 10 '08

Dude, spot-on graphic. Nice work. Fav'd.

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siah-design Dec. 10 '08

Thanks ArtMachine, Firebrand,Sebastiany, Matheus, Joder, Oronez,Indiview,Lawrence, Alen, Janzabransky, Gareth,Waggit, Spasquini, Canhur, Coraud, LevelB, Sdijock! Really appreciate it! :)

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brandcore Dec. 10 '08

very good concept!%0D*congratulations

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penflare Dec. 10 '08

awesome job josiah, perfectly done

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nickosma Dec. 10 '08

veeeery nice idea, congrats, regards

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Muamer Dec. 10 '08

Well done, Siah! :)

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siah-design Dec. 10 '08

Thanks Brandcore, Sean, Nick, Danijr and Muamer! Ya'll rock! %3B)

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cristiano gonçalo Dec. 10 '08

Very Nice Man, congratulations.

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dotd420 Dec. 10 '08

SOO GOOD! didnt even see the 'D'.

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rudy Dec. 10 '08

Well done...kudos.

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dpdzyne Dec. 10 '08

Brilliant, I absolutely love this!

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Mars Dec. 10 '08

Clever! Nice use of negative space.

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siah-design Dec. 10 '08

@teight,cristiano, dotd420, b3nder,rudy, dpdzyne and mars:**Once again, really appreciate all the positive comments!

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rambal Dec. 10 '08

nice one.. The negative space speaks a lot.

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siah-design Dec. 10 '08

Wahoo!! Logomotive called me a jerk! %3B)**Thanks, too, Rambal :)

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mavric Dec. 11 '08

truly nice work bro, clapping!!!****CHEERS

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gyui Dec. 11 '08

i just wanted to offer my congrats too siah-design, really nice, clean logo!:)

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ara_p Dec. 11 '08

Nicely done! It took me a second to see the %22E%22 and now it's all I see. :-)

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jenlogo Dec. 11 '08

Love this. Well done!

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karbanovich Dec. 11 '08

very creative and simple!

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siah-design Dec. 11 '08

LOL @Kevin. mavric, Gyui, are_p, jen and karbanovich: Thanks everyone %3B) Muchly appreciated. Logopond is such a great place... :)*

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logotivity Dec. 11 '08

The town of Ed, Ed's electric.. haha.. Nice job siah, jerk!

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siah-design Dec. 12 '08

Kudos to jasoncho, logotivity, karimix and sanjay patil for the kind words. Thanks boys!

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Kwaku Dec. 12 '08

that's the spirit !

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dado Dec. 13 '08

A eso llamo yo un un logo! Bien Hecho!

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rfrusso Dec. 13 '08

Wow. This is pretty much perfect.

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scala_humana Dec. 13 '08

simply clever, love it!

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siah-design Dec. 13 '08

@Kwaku, dado, rfrusso, scala_humana and Houston: Once again thanks everyone! Really grateful the concept popped into my head... :)

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siah-design Dec. 13 '08

And thanks Keoshi, too! :)

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cerise Dec. 13 '08

Very Brilliant and all that Josiah

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dozdius Dec. 18 '08

Brrrrrrrrrrrrilliant, I'm shocked by simplicity and the idea.**Thanks.

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Facu12 Dec. 20 '08

look for the logo of the new E-MINI couper... **almost it's very cool

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siah-design Dec. 20 '08

I was wondering if there was a similar concept out there... I think they are different enough though.

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bedoy Dec. 20 '08

it es a very beatiful %22logo%22 excelent

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satansgoalie Jan. 17 '09

i love this. great idea!

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kitchen Jan. 23 '09

I think you did a good execution, but the logo was created for %22ED Milan%22 by famous designer Gianni Bortolotti.**http://www.studio-bortolotti.it/ed.html

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Siah-Design Jan. 24 '09

@kitchen Interesting. Never saw that one before. They are fairly different looking - but it is the same concept. It's a big world....

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satya Feb. 05 '09

Excellent!*Added to favorites.

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maxrho Feb. 11 '09

love the logo, but cmon, you never saw http://www.studio-bortolotti.it/ed.html before? ya right :D

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Brandsimplicity Feb. 11 '09

That is the first time I have seen that...I've been doing this for 15 year ...sometimes with designs such as these the simpleness of the design is also a designers curse...bugger it's been done before:D

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THEArtistT Feb. 12 '09

ClimaxDesigns is absolutely right. When I went to college for commercial design, our instructor had an ego the size of DC. We only saw his work the whole time. I also went to school back in the 80s when commercial art being taught was new so there weren't a lot of books available (we used none) for instructors to access. I was never taught trends or styles and we only had SuperPaint and FreeHand to design in. The instructor would give you an entity name and you came up with something. If the instructor like it you got a good grade, if not you got a bad grade. You hoped your instructor had a good imagination and liked you. Until I started reading the Graphic Designer newsletter a couple of years ago, I had never heard of any 'famous' designers before.

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Siah-Design Feb. 12 '09

Thanks for the support David, Jon, Fabian and Trish - appreciate it. **Indeed, (as stated before) I had not seen that logo before either. I'm finding out how the big the world really is... kinda depressing... :)**@Fabian: So true. Striving for simple logos can have it's drawbacks...**The concept is the same but I think there is enough difference between the two to keep it for another company, no? **I don't think the Ed Milana logo had anything to do with an electric outlet - I'm pretty sure that was just a simple monogram.

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THEArtistT Feb. 12 '09

Check it out to be sure. I agree that if the industries are not related and they are used in different locations/countries, you should be good.

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Paul Rand Mar. 08 '09

this is freakin' brilliant!

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hindmarshdesign Apr. 05 '09

I like how much more visable the E is in yours :)

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tomokeefe May. 05 '09

I'm late on this topic....*for starters it took me 1 google search to find the other logo so I find it hard to believe for one minute that Siah did not see this logo before. With that said...*When I look at both logos side-by-side I feel that the same designer did both. The over-all concepts are the same. 1 is more clever then the other. The ED – Elettro Domestici version is the more clever one. It feels that this logo shown here was a earlier version of the other logo. Unless Siah came out with his concept first I don't buy into that he never seen this before.**ok lets play pretend for a minute for the sake of discussion on Siah's logo. *I think it's distracting to have both plugs on each side. I feel that it could of been simplified and to me it doesn't read %22ED%22 it reads %22E%22 and if i were to take the plug to be %22D%22 then it would read as %22DED%22 **I think the Elettro Domestici logo concept much nicer and clever as well as brilliant. **Sorry.**Tom

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epsilon May. 05 '09

%3E I don't buy into that he never seen this before.**In other words he is lying. Just say it as is. Damn the niceties. Go for the balls.

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tomokeefe May. 05 '09

Epsilon--*Maybe he didn't in fact see it. I still find that hard to believe since the first thing i would of done in the beginning is do a Google search on the name to see if anyone else there did a %22ED%22 or %22ED ELECTRIC%22 logo. Why? Hmm it's called researching and at least to find out what others in the same space have done? Could i be wrong? YES! Could I be right? YES! Look at both side-by-side they look like the same person did both. Just one is better then the other in MY OPINION. %3B)**

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theartistt May. 05 '09

tomokeefe, I designed a pretty complicated logo the other day. now I did do the research and unfortunately found an almost exact version already out there. I can tell you, for sure, there was absolutely no way I could have seen that other logo (a Japanese Military logo of all things). Yet I practically designed an exact replica. And that is not he only time that has happened with me. I designed a logo for a construction company and did a quick search through the trademark site and found the exact same concept (not as well executed) used by a spa in the same damn town. **This is a very simple concept and design. I stated above I would have been surprised if the idea hadn't already been designed. I would bet there are more than what you can find through a simple internet search, actually. Yes, Siah should have done some research before presenting this logo, but you are deliberately being divisive by accusing Siah of knowingly copying anyone else's design. This kind of thing happens all the time and it will happen to you if it hasn't already.

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Siah-Design May. 05 '09

Thanks for the support, Trish. Appreciate it.**I had no idea the other logo existed until after I had done this one. I should have done more extensive research but blast, the world is BIG.**The client never used this logo so in fact it is currently NOT in use. I always strive for original work and I think. When someone showed me the other concept I was shocked. I do agree with Tom Okeefe that his version is probably better as it is more simplistic.**Tom, please give me a break though - I honestly had never seen that other logo before.

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logomotive May. 05 '09

Siah, dont'%3B bother with this guy. Save your breath for your band my man.

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tomokeefe May. 06 '09

ok Siah--*If you never seen it before then fine. done. **Logomotive...zipit. **theartistt--*%22deliberately being divisive by accusing Siah of knowingly copying anyone else's design.%22*-What I said was that i find it hard to believe since it took me seconds to find it when I searched the name. I also stated that I could be wrong. **So without sounding like a big mean jerk I have very strong opinions about stuff like this. I'm not new to the game I'm going on about 16yrs and when I see something like this I do get pretty annoyed. **Also you will be surprised what could of happen if both companies ran with the logo. Oh the legal battles is something you would never want to have to deal with. the money, stress, and time it will take to end the legal horror it could bring. **Your right sometime designers come up with something that someone else did without any knowledge of either. I understand that. All I pointed out is that I searched for the name and found that logo before Siah's logo and within the first couple of results. It was that simple. That's all. So in MY OPINION I found it hard to believe that I was the only person that found it and or thought this.**for the record I CAN BE WRONG! **:) How's that? better? Cool. Done.**--Tom

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gjrdesign May. 06 '09

Nice union of symbol and initial.

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theartistt May. 06 '09

Tom, it's cool. I accused a Logopond member of a rip once and to my embarrassment found he had been ripped, not the other way around. I'm just a bit more careful about such things now. I mean the community here at Logopond is pretty tight. Speaking of research, for example, reading some posts around Logopond would have made that obvious. And the question of this, Siah's, design and the other one had already been discussed in this thread. That is why it appeared to me (and others) that the way you phrased your initial post was deliberately divisive.**And for the record, several of us have been in the business longer than you have. Logomotive Mike for one. And I would have to say Mike knows just a little bit about being ripped off. Read around and you will see.

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tomokeefe May. 06 '09

theartistt --*I would HOPE people have been in the business longer then me. I didn't say that thinking or assuming that I have been in the business longer then everyone on this site. LOL!!!!!**I know this topic was discussed regarding the other logo. Right above in this thread it was mentioned. If %22YOU%22 read the first few words on my comment it should of made it clear that %22I'm late on this topic....%22**Also I speak from experience as well... The legal battles can be pretty intense.**Like i said if he never seen the other logo until someone brought it to his attention on this site, then fine. He never found it and everyone else did. Ok I get it. That's cool. **It's Dropped. *****

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epsilon May. 13 '09

Lookie, lookie .. just bumped into %22Electrical Digest logo%22:http://img23.imageshack.us/img23/4388/electricaldigest.jpg while flipping through LogoLounge 2 book. So is it an egg and Elettro Domestici is a chicken or is it the other way around ?

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zooley Aug. 01 '09

The hegative space on your logo is more pronounced. Very clever and simple. Great work.%0D*%0D*... and as you said: the world is so small sometimes...%0D*%0D*regards, zoli

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siah-design Oct. 14 '09

Hey David... I personally felt it was different enough but I respect your administration. **Note: As I stated earlier on this thread I wasn't aware of elettro domestici logo till after I posted it here. Cheers

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Chad Sanderson Nov. 02 '09

Wow. Apparently I'm on my A game today. http://www.facebook.com/home.php%23/group.php?gid%3D11609181897**Unfortunately I'm not sure how to leave a message, or I would already.

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lundeja Nov. 02 '09

I messaged him back in March. His response to me was not so nice. Every other word was a swear word.

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siah-design Nov. 03 '09

Yup, I messaged him too and got the same response.

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Momentummagazine Nov. 03 '09

Still love this one Josiah!

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RGD Nov. 03 '09

Great logo! Negative space is amazing.*

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MaNurs Nov. 16 '09

Wow! thats perfect!

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ideoma Nov. 25 '09

http://www.studio-bortolotti.it/graphic/ed.jpg** i just found this on a italian site! has the world gets more globalized our ideas become common, yours make more sense because it has a double meaning beeing a word and at the same time an eletric plug

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lundeja Nov. 25 '09

%5E That has been posted in this comment thread about 60 times now. I think he's aware of it at this point.

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ideoma Nov. 26 '09

sorry i thought i was giving news %3D)

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Logon Dec. 02 '09

Wau! This is genious!

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cvillelli Dec. 03 '09

WOW! I was staring at it for at least a minute trying to find the %22genius%22 about it, then it hit me like a freight train! Looks great!

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xmadenyux Dec. 22 '09

awesome use of black %26 white :)

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brandcore Feb. 22 '10

this is hot!*great concept man!*your a good designer!

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khutaza Mar. 08 '10

I like the way you made the E...it really unique bro..NICE!

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estudio abre Apr. 05 '10

really like it, but it looks a bit old to me, maybe a bit of color?

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logopunk May. 18 '10

Brilliant - stunning!

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markmen Jun. 28 '10

http://www.logodesignlove.com/images/negative/ed-logo-design.jpg*just curious...ru design this also??*chk out full post*http://www.logodesignlove.com/negative-space-logo-design*ed logo by Gianni Bortolotti. i see lot of similarities may be other guys is wrong bt want to bring this in to knowledge..

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gary Jun. 28 '10

gosh, sometime i really wonder who is the Original owner of the same idea logo.

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e-stylez Jul. 14 '10

Great logo man. well done!

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viticor Aug. 17 '10

Wowwwww!!!!!!!!!!!! Great job

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JoePrince Sep. 11 '10

Was this not in the gallery, JJ? I love it.

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jure Oct. 19 '10

really nice work mate, congrats

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janzabransky Oct. 20 '10

... yea sparkle and lensflare effect and it will be perfect %3B-)

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ardystic Oct. 20 '10

i'm a sucker for positive and negative play. i like it a lot.

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mariabohner Dec. 30 '10

Wow!! the 'E' is in logo

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wilsonink Apr. 09 '11

lol i just opened this cuz i knew there'd be a big discussion XD

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Michaels May. 25 '11

@mariabohner I thought it was weird why there's such buzz over this. Now that you mentioned, I just spot the E.

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breastcancer Jun. 23 '11

I understand logo's secret after looking 5 seconds. Really good :)

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davecc Jul. 08 '11

what a clever logo! very well thought out...

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dr-creative Jul. 12 '11

very strong solution logo

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danielp Sep. 20 '12

Wow, so many views and floats yet not featured. Fantastic concept very strong!

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caion Jul. 11 '13

Great great great!

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