The r is a bit difficult to make out aswell, and i'm not overly enthused with the shadow on the ball, maybe lose it. Have you thought of using a second type for the smaller subhead, so its easier to read? Nice vector tho.
werm42 said on
May. 01 '08
gthobbs: The deal with the Z and S is that "Brazilians" spell "Brasil", and the rest of the world spells it "Brazil", I personally think this is a beautiful compromise.
tconrad: Agree that a secondary (more legible) typeface for the subhead would clean it up a little. I DO NOT find that Brasil (or Brazil if you prefer) is illegible with the ball swoosh, and the shading on the ball I believe is a nice touch, but could be reshaped to further ephasize the roundness of the ball.
I know how Brazilians spell it. Which is why I raise the issue. When you first posted this design, your title had it spelled BraSil but the logo spelled BraZil. Hence my confusion and question.
The other post I site is for your cezar logo where the design has an S instead of a Z.
I'll shut up now.
werm42 said on
May. 12 '08
I see the use of the backwards "s" as a solid attempt to make the mark "multi-lingual", and in my opinion, it successfully reads both directions. A solid execution, a unique compromise that we may seem more of amongst multi-lingual marks for western languages, with the propensity of globalization.
nido said on Apr. 28 '08
gthobbs said on Apr. 28 '08
tconrad said on Apr. 28 '08
werm42 said on May. 01 '08
OcularInk said on May. 01 '08
gthobbs said on May. 01 '08
werm42 said on May. 12 '08
gthobbs said on May. 12 '08
Michigan Web said on Dec. 27 '09
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