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I am actively looking for critiques
- Antwerp Water Works
- by mister jones
- logo for the Antwerp water disctribution company.
- Number of views: 3481
- Dated Submitted: Feb. 18 '08
- Added to Gallery: May. 18 '08
- As seen on:
Feb. 19 '08
mister jones said:the first version had the word spelled out (antwerp water works) but client decided to use the aww instead, since most people use the abbreviation to adress the company ("ah way way" in dutch). Also in dutch, the connotation of aww.. as in "how cute" is not obvious at all, only in english.
The use of the letter "A" is a recurrent theme in the communication of the city Antwerp, so this fits into it nicelt.
They have now started to use the mark without the word, since everyone immediately recognizes it, which i think is nice :)
Feb. 19 '08
admarcbart said:I would much rather see the blue on white version here. The depth you achieved in the waves is very very nice. But in the reverse version they are missing. Can you upload the other version of this for others to see?
Feb. 19 '08
mister jones said:thanks. I'll go and dig for the original version. In the mean time, you can wiki "antwerp water works" for the blue on white version. I also did the stationary for them, which i will feature when i (finally) update my folio site.
Feb. 25 '08
actiondesigner said:This I remember from Tres Logos. At first I couldnt relate your name to it ...but It all made sense in the end? Really such a good thing to be able to stand out from that book;) A very good logo in other words
Mar. 15 '08
fogra said:Fantastic mark - it says it all!
Mar. 15 '08
nido said:water mark!
(get it?.. anyone?.. wat-er mark!.. wat a mark.. what a mark.. i just come up with them like that i do.. just like that.. water mark.. bloody genius!!!)
May. 19 '08
smartinup said:thank god you can design nido.
May. 20 '08
mister jones said:Al, to be honest, i'm a bit surprised that no one has mentioned this before. In retrospect, i have to agree with you, i could use some more spacing.
Too late now though, the logo has been used for a few years now and appears on about 40 vans and cars in and around Antwerp. And on everyone's water bill...
May. 24 '08
b3nder said:I like this a lot. Has a very fresh water feel to it.
Aug. 22 '08
noho34 said:great work. question for u: the water droplets you made..
did u use the pen tool or did u create a general shape and then warp it to form the droplet shapes?
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Feb. 19 '08
jayred said:Great mark, but when I saw AWW, I immediately thought of "aww" like that's so cute. I'd probably spell out AWW for that reason.