• I am actively looking for critiques
Jacobs & Sons Carrots
by Hayes Image
One of my older logos from my back catalogue. A family farm which have a large distribution of organically grown carrots to local grocers & markets.
Number of views: 3033
Dated Submitted: Feb. 11 '08
Added to Gallery: Feb. 13 '08

Feb. 11 '08

Hayes Image said:

Everybody likes carrot...


Feb. 11 '08

onesummer said:

love the idea. I wonder what it would look like if you extend the carrots out to be the full thing? too much maybe? feels like it's missing something is all...


Feb. 11 '08

Hayes Image said:

yeah, yeah I see what you're getting at...& for a large part I don't disagree...But they were very stubborn, & they they wanted something quick, which led us to this...they were great guys but they didn't know much about design at all...so it had to be obvious...


Feb. 11 '08

AdamO said:

Like it a lot. Clean, readable and simple. Neat.


Feb. 11 '08

Hayes Image said:

Cheers Adam :)


Feb. 11 '08

leighton_hubbell said:

This is perfect the way it is. Why does it seem like everyone always needs the whole story completely spelled out? The fact that the carrots are implied is what's great about the design. Don't change a thing.


Feb. 11 '08

OcularInk said:

I agree with leighton. You've captured an interesting effect the way it is. The carrots appear to be growing out of the ground. The way you purposely nudged the 'O's down and cut them the way you did is very clever IMO. The only thing I might have done differently is used just one of the carrots within the logo (maybe only on the word Carrots). But even so, it's a neat concept.


Feb. 11 '08

Hayes Image said:

Cool, thanks guys :)


Feb. 11 '08

Hayes Image said:

"Why does it seem like everyone always needs the whole story completely spelled out?"

Very good point Leighton :)


Feb. 12 '08

firebrand said:

This is fun, mate.


Feb. 12 '08

Hayes Image said:

Cheers Roy :)


Feb. 12 '08

werthless said:

Just one comment. What if you remove the one Carrot in the name "Carrots". I think it might be fun to see the carrots as you read the name and when you get to the word "Carrots" it is normal... OR even a progression of growth from left to right with the carrot coming up more as you read across. Just a thought. Love it though.


Feb. 12 '08

Hayes Image said:

I appreciate the thought Werthless :) but this is a fairly old job that has long since been completed, so I've simply placed it on the pond for nostalgic purposes :)


Feb. 12 '08

logomotive said:

Hayes, why don't you try to add a bunny rabbit hopping and eating carrots, LOL! kidding. it's perfect bro.


Feb. 12 '08

Hayes Image said:

hahaha :P Cheers Mike...


Feb. 14 '08

Hayes Image said:

I'm doing the gallery spot dance...


Feb. 14 '08

drewboy said:

Congratulations young man! I like it, but I think that Kevin's suggestion of using just one 'carrot' would have been good... the concept is great though.


Feb. 14 '08

onesummer said:

i don't disagree with leighton's point at all. while i understand why it was done, the cut off o's still bug the crap out of me. i'm sure it's just me. so don't listen to me ;)


Feb. 14 '08

rfrusso said:

brilliant!


Feb. 14 '08

ahab said:

This is Freakin adorable. Nice one.


Feb. 14 '08

Lawrence Anderson said:

I would prefer it with just one carrot, but it's still a nice concept.


Feb. 14 '08

Hayes Image said:

Cheers guys :)

@Lawrence & Onesummer; I can't please everyone at once ;-)


Feb. 14 '08

bbx said:

It's well thought. Don't change a thing! The fact that the carrots are half buried makes the 3 "o" really fun.


Feb. 15 '08

Hayes Image said:

Thanks Jeremy :)


Feb. 15 '08

onesummer said:

@Hayes, it wouldn't be as cool if everyone loved it ;)


Feb. 15 '08

gthobbs said:

Love it as is.


Feb. 15 '08

raja said:

This logo makes me feel like a hungry rabbit


Feb. 15 '08

Hayes Image said:

hahaha thanks guys :)


Feb. 16 '08

lostangel said:

Reminds me of the Roaring Mouse: http://www.underconsideration.com/brandnew/archives/the_roaring_mouse.php

But very creative, I like it!


Feb. 16 '08

Hayes Image said:

I appreciate the concern but, this Jacobs & Sons logo is nearly 3 years old...

So if anything, the roaring mouse looks like mine :P


Feb. 18 '08

mariozitow said:

very nice logo!


Feb. 18 '08

Hayes Image said:

Thanks Mario :)


Mar. 08 '08

bob sakoui said:

Quite cute.


Mar. 08 '08

Hayes Image said:

Thanks Bob :)


Apr. 16 '08

moebiusdave said:

i love that the carrots are only partially visible. makes the logo that much simpler (and nicer).


Apr. 16 '08

Hayes Image said:

Cheers Dave!!


Jun. 26 '08

BigAl67 said:

Great work - and love the fact that you used a classic font like Gill Sans. The best ideas are usually the simple ones.


Jul. 04 '08

Hayes Image said:

Cheers Al :)


Sep. 26 '08

cake_sama said:

awesome man


Sep. 26 '08

Type08 said:

Yep, very nice...


Sep. 30 '08

Hayes Image said:

Thanks lads!!


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