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Don't mind critiques, but I'm not actively looking for them
- saxon
- by firebrand
- A wedding and custom portrait photographer. Symbolizes eternity/infinity. Selected for LogoLounge 5.
- Number of views: 6323
- Dated Submitted: Nov. 19 '07
- Added to Gallery: Nov. 20 '07
Nov. 19 '07
nido said:this is very nice!.. & the great thing about it is that if you turn it upside down it reads UAXOS...
...
lol
Nov. 19 '07
Art Machine said:Wow, it has class, originality, distinctiveness and reads well. Beautiful piece.
Nov. 20 '07
EightyEight said:I love it. Only downside is that it fails the 'squint' test. Then it looks like it says 'soon'.
Nov. 20 '07
mokenke said:I find this beautiful and meaningful but I don't find it exactly easy to read.
Nov. 20 '07
smartinup said:hold on... squint test? Is that the test done for all the aging baby boomers that want all type at least 17pt?
Nov. 20 '07
OcularInk said:Squint test? How does this change when you squint? I see no failure with this one.
Nov. 20 '07
archmedia said:squint test? WHAT THE?? Design is supposed to be clean and clear, not for the hard of seeing,semi-blind,, legally blind or other derivatives...
with that said, love the design. i read it perfectly as Saxon at first, then thought "is it soxon, soon, or something else.. naw, that's saxon!"
very nice design, no complaints, not even when i squint!
Nov. 20 '07
degro said:I find it really clever, too, but I read SOON at a first glance. I only read saxon when I saw the description.
beautiful anyway.
Nov. 20 '07
chanpion said:I'm sorry, not smelling anything...hang on....nup...definitely not smelling anything too 'SOON'.
Yes, its failed every sensory test folks ;-)
btw, great type logo Roy.
Nov. 22 '07
ryantoyota said:This rocks. I read it as Saxon at first, then was unsure, then was pretty sure it was Saxon. I think it totally comes across. Sweet work.
Nov. 23 '07
AlexWende said:I like the idea/simbolism behind that & the execution as well! I just read saxon, so the readabillity is good to me.
Nov. 24 '07
MurtenSaerbi said:I like it, although I didn't read "saxon" right away.
I don't know if this is "my problem" but I'm not a native english speaker, maybe saxon is a word I don't know?
Nov. 26 '07
EightyEight said:A 'squint test' is a quick way of determining legibility from distance. It's nothing to do with people with bad eyesight.
If it's on a shop front and people read it as 'soon', then surely it has failed as a logo. That's why consumer groups get to test logos out.
Nov. 26 '07
nido said:LOL!.. thats gotta be the funniest thing i ever heard!.. a squint test!.. hows about a 'run by test' where someone runs by the logo really fast!... you know.. to see what it may look like while driving past said shop front.. or on a bike... hows about the 'run by while squinting test'... for those driving at a distance!
Nov. 26 '07
EightyEight said:That's the funniest thing you've ever heard? You should get out more. It's just a test. And yeah, I do think a sign needs to be legible when people drive and run past.
So you think a logo that people can't read and see the brand name is good, do you? I have never heard of a client who doesn't want their brand name to be legible before.
I guess I'm not a style over substance person.
It's funny how quick people are to knock something. I was just offering an opinion. I like the logo.
And Firebrand, what a child you are. It was very funny of you to look at one of my logos and mention the squint test. I apologise for not sticking my tongue up your bum like everyone else, but throwing your rattle out of the pram because I didn't join in is pathetic.
Nov. 26 '07
OcularInk said:Whether it fails the 'squint test' or not, it's still memorable. Every time I see this in the gallery, I automatically think 'Saxon'.
P.S. My Grandmother saw this on Thanksgiving and knew what it said right away...and her vision ain't too great. So, I'd say this passes the 'squint test'.
Nov. 30 '07
archmedia said:i will add this about these "tests", which i've already commented about it...
I do use the fax "test" if that's what we want to call it. Fax a logo to yourself, then do it again with the first fax. If you can still clearly read it, then you're off to a good start. I suppose after being faxed from a fax, it could be concidered the squint test. The idea however of squinting isn't a reasonable one seeing as a squint to me might not be the same to you or someone else, but a fax, well that's pretty straight forward if it works or not...
just my two cents.
Apr. 22 '08
grubedoo said:This logo shows a deft handling of stroke weight, shape and form. Excellent work.
Oct. 11 '08
kozlov said:great use of typography. This one definatelly shines upon others, true gem in logotypes
Nov. 25 '08
davidairey said:I've been MIA from LogoPond for a while, hence the late compliment.
I like it a lot.
Nov. 25 '08
cerise said:Hey Roy I actually favourited this ages ago and only today have floated it that must mean that I was so excited when I saw it first saw it...inspirational stuff.
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Nov. 19 '07
Houston-we said:this is really stylish and elegant.