LogoPond - Identity Inspiration -

Don't mind critiques, but I'm not actively looking for them

Lift: by Alto; Concept for a new Beverage Cafe.; Number of views: 849; Dated Submitted: Sep. 16 '07

Sep. 17 '07

KGB said:

have you seen my concepts on this project? I didn't know they had other designers working on it.

Sep. 17 '07

rfrusso said:

uh-oh. maybe rename logopond...
"DesignTree. When Designers Compete, You Win!"

Sep. 17 '07

KGB said:

no big deal to me. It wasn't a competition though.

Sep. 17 '07

Alen said:

To design is to communicate clearly by whatever means you can control or master.So as u made logo for Beverage Cafe so it must convey the message to people.

Sep. 17 '07

ClimaxDesigns said:

""DesignTree. When Designers Compete, You Win!""
What does this have to do with Logopond as this site doesn't hold or promote contest... I'd be interested in your thoughts on this.

Sep. 17 '07

rfrusso said:

whoa, fellas! just saw a commercial for LendingTree last nite and it was in my head, I guess. just being silly, or so I thought. sorry about that.
Perhaps I can get back on track with this critique:
Alto:
I'm liking the 3 dots... the obvious 'lift' feel is apparent to me. Perhaps change the order of color, from dark to lightest (light on top) to better emphasize the lifting/floating up feel?
KGB:
I like both purple versions (just not the other, blocky one)... the 'simple' one is just that. very trendy and cool looking. the 'onion' though is different and unique. I like both for completely different reasons. flip a coin!

Sep. 17 '07

KGB said:

I'm guessing that we were both hired by the same agency to work on this identity.

Sep. 17 '07

alto said:

rfrusso, This wasn't a competition, I was paid for my concepts. I also played around with the colors of the dots and they looked weird to me when they were in order.

Alen, i was trying to convey "lift' rather than be generic and throw in some fruit or coffee elements. Maybe I should have done so because none of my concepts were selected :)

KGB, I believe you and I were contracted to submit several concepts for the same company. I was surprised to see your concepts on here a few weeks ago. I thought your design was chosen, because I was told they selected another design from a different designer. I am eager to know what design they chose. Let me know if you find out, I'll do the same.

Sep. 19 '07

KGB said:

I haven't found out either. I'm anxious to see. They told me they chose another design, but I added to the process. All in all, I think it was a great situation. I was paid fairly for the work I did. I would have liked it if they refined and chose mine, but...