Diesel (symbol for NAFTA one of 2012 Diesel collec

by CommunicationAgency • Uploaded: Sep. 09 '11 - Gallerized: Sep. '11

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Description: New symbol for Diesel 2012 one of collection. Collection will be called NAFTA. Symbol represent black oil (diesel nafta), with looking eyes in black circle. Symbol will be print from inside wears and on some t-shirts, pullovers and scarfs.
As seen on: Communication Agency
Status: Work in progress
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Agencija Sep. 09 '11

Prepare to buy new Diesel collections designers!

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deiv Sep. 09 '11

daaaaaaaaaaaamn! So powerful, Agencija!

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agencija Sep. 10 '11

Yes Miloy that fashion brand Diesel.

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agencija Sep. 10 '11

Its only collection symbol they are using always diffrents symbols for fashion line.

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agencija Sep. 10 '11

Thanks ivolve simplycity stay in head of custommers. When u look are famous brands are textual or very easy symbol. On logopond we are glamours and nice symbols.

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Agencija Sep. 10 '11

Yes that thrue. But question is what mass peoples can remember more?Fancy logo with nice illustration or ignore nice thing. Which symbol better communicate with people masses?

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nathantrafford Sep. 11 '11

It is much more efficient to wrap style around a logo than it is to wrap a logo around a style.**The beauty of simple, one color logo design is that it can have any number of different 'fancy' things wrapped around it at any time. Styles, like trends, change with the wind. That's what happens when a logo looks dated to us. It simply means that the logo was built around a style instead of the other way around.**Words to live by when concepting an idea.

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cresk Sep. 12 '11

Bold %26 simplistic. However, it's one of those marks that would popup in any of the Trademarks of the 20/30/40's publication. Nowadays, with the utmost simplicity there's a fair chance such a mark already exists or still is in use today.**Anyway, I like it's iconic presence.

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watermarker Sep. 12 '11

It imidiatly reminded to this one:*http://www.goodlogo.com/extended.info/2592*... and one of my own later designs (not for DIESEL of course).*However, I realise, that there are differences (also on concepts), but its close to each other anyway. But please do me a favour... close the huge gasp between the mark and the typo a bit!

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Agencija Sep. 12 '11

Watermark don't understood what to do? What is gasp? What need to close?

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nathantrafford Sep. 12 '11

he meant 'gap'. The space between the icon and the word. I think the space is perfect as is, though. But I would make the entire logo smaller in this presentation just to give it some room to breath :)

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Agencija Sep. 12 '11

Thanks ColinTierney1

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Mikeymike Sep. 12 '11

solid, memorable logo, Agencjia.

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watermarker Sep. 13 '11

Yes, sorry, I meant 'gap' (an ugly mistake of mine). I still think, the distance too large... but it just may be subjective feelings. %3B-)

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Agencija Sep. 13 '11

So Watermarker gap-or-distance is now smaller. Feelings?

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Agencija Sep. 13 '11

Thanks a lot Mike Bruner! Cheers!

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vernics Sep. 13 '11

Superb work Agencija!

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pjmaster Sep. 13 '11

Strong and memorable design!

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Agencija Sep. 13 '11

Thanks a lot Vernics and PjMaster.

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justinbakerdesigns Sep. 13 '11

Simple and Bold. Awesome work!

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Agencija Sep. 13 '11

Thanks a Justin Designs

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watermarker Sep. 14 '11

Its better for me now... but what do YOU think?

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milou Sep. 14 '11

But is that for some kind of competition for Diesel? or for fun? Because somehow I don't believe that they would let you post it anywhere before the premiere of the collection, etc.

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Agencija Sep. 14 '11

%B4Milou do you like it? Make float and i will tell you %3B-)

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atomicvibe Sep. 15 '11

Congrats on designing a symbol for such a MAJOR global brand%3B something that will be seen by millions. That's got to be a great feeling.

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Agencija Sep. 15 '11

I am so happy cant wait. I buy all collection!

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elisabethb Sep. 16 '11

Love the design but it looks very much like that Statoil logotype. http://confbrussels.free.fr/21fev2006/images/Statoil_big.jpg

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cachante Sep. 22 '11

I saw another logo there, too --%3E http://goo.gl/g6cj7

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Agencija Sep. 22 '11

thanks to inform me

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