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Design and Advertising Logo

by punchtank • Uploaded: Jul. 20 '07
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Description: This is for the 2008 Greater Frederick Advertising Frederation ADDY Awards. The theme is DNA but in this instance it means design and advertising. I choose green as the second color because we plan on using recycled paper and other eco-friendly materials. Please leave a critique!

Status: Nothing set

Commenting: Actively seeking critiques

Tags: DNA Banding

More from this user:

punchtank said on Jul. 20 '07

Can I get "I hate it" at least. Some feedback is better than none.
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ClimaxDesigns said on Jul. 20 '07

hmmmm, it's not bad, but i think at smaller sizes you are going to have issues, size it down to a normal logo size within the template and see how it looks then. i also dont think the green and bars show DNA or design and advertising in the same sense. i think you need to be more literal in this isntant, not saying you need the hex thingy, but make the colors differnent and run them up higher on the n's legs I would also duplicate the a turn it upside down and lop off the left leg and use that as the d, right now being that the d's bar is higher makes the eyes linger there longer and gives it a bit more weight, when what you want is equalness
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admarcbart said on Jul. 20 '07

For a logo for the ADDY Awards, I do not think this is right. The ADDYs are designed to showcase the most creative and effective marketing and advertising materials of a region. To me this need quite a bit of work and should be explored from all aspects of the theme. There are countless possibilites and options for DNA? Why restrict yourself to just a very plain text based logo in my opinion?

punchtank said on Jul. 20 '07

Thanks for your responses ClimaxDesigns and admarcbart. I will work on your suggestions ClimaxDesigns, you have a point there.

gary123 said on Aug. 01 '07

To my fellow Frederick designer. Nice look but I think the DNA theme is a little over done. There are a million DNA style logos. Trust me I've done one or two in my day.

punchtank said on Aug. 13 '07

Thanks fellow Fredneckian gary123. The other theme was "Passport to creativity" which I thought was overdone. I thought the DNA would be more of a challenge for myself. What do you think of the logo though?

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