LogoPond

Sexy curls, my two cents would be to make that e leg bolder it could bring more readability to it, more compact feeling there is needed. Other than that, good job!

Well, what Milosz said and when people see a logo for the first time they tend to scan, not read (especially when it is no that legible). The first thing I saw in the logo is a big H sticking out (d l).

nice hand lettering

great peice of type work. Honestly i couldn't read what it said until i read the description. But sure you can keep the look and still clarify the type...keep it up

could use some readability..nice look though

wow this one is so so so nice! VERY GOOD!

Wow...Really good!

Fantastic! If it didn't say "bakery" I would have thought it was a pasta place. ;)

My thoughts: Make the loop of the L a little taller. And perhaps make the inside of the swirl of first "O" a smidge fatter so it makes it like a dab, or blot of icing.

Again such a fabulous, beautiful piece.

Nicely Finished! Congrats

Agree, great to look at...but unreadable.

Great sweet mark.

such a trip just looking at it - nicely designed

I remember seeing this one several months ago, but I never got around to commenting on it. I love it. I think you did a wonderful job with the type. It's got really great flow, and I love that you found a logical and creative way of incorporating the word "Bakery" into it, rather than just slugging it below. Really superb job, overall.

I see that others have brought up some legitimate concerns about readability - specifically relating to the d-l combo. While I agree with the logic behind their concerns, I honestly don't see it as being a problem here. For what it's worth, I read it as "Oodles" right away.

Funny thing about readability. To me, it becomes problematic when a word or words can easily be mistaken for something else. But sometimes, people don't give enough credit to the human brain for being able to instinctively and involuntarily seek to derive logic and meaning, and to quickly decipher puzzles it encounters.

That's how I look at your Oodles logo: a visual puzzle to solve. But, for people who speak idiomatic English, this really shouldn't that difficult of a puzzle - especially since you've obviously put a lot of work into creating a visual onomatopoeia by making an association to the world "noodles."

I assume this to be an American bakery (or at least a bakery in a country that speaks native, idiomatic English), and as a native English speaker myself, my brain sees the fluid, loopy forms, makes the connection to the word "noodles," and by instantaneous process of elimination, I determine that there is absolutely no possibility this word could be anything BUT "Oodles." It certainly isn't "OoHes," and there's no way it's "Oodbes." Why? Because those words don't make any damned sense, that's why. "Oodles" makes sense. In this situation, my brain had to make an educated guess, and thanks to your brilliant visual, it guessed correctly.

So yes, this could be more legible, I suppose, and generally speaking, we designers should always strive for maximum legibility. But sometimes, like in this particular situation, being like 90% legible is enough.

AND I'M OUT!