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Don't mind critiques, but I'm not actively looking for them
- ArtMachine
- by Art Machine
- Logo for my design studio. Art Machine is a young Berlin-based design studio specializing in brand and corporate identity design. The studio provides tailor-made graphic design soutions throughout iden- tity design, promotional material and print communication.
- Number of views: 3678
- Dated Submitted: Jul. 29 '06
Mar. 22 '07
OcularInk said:Awesome!! Never would have thought to do that. And your colors are attractive. I saw the A immediately. Good job, Art Machine. You have a killer portfolio of logos.
Mar. 24 '07
Art Machine said:Thanks!
Mar. 24 '07
ryantoyota said:Very cool idea. Is it final? The reason I ask is because I have a minor improvement suggestion. I really like the idea, but as others have said, I read the M instantly but it takes a few seconds to get the A. While this isn't entirely bad, it's a little reverse of the name (Art comes first) and it's a little confusing.
I think if you were to rotate the MA graphic, like this, you could get simultaneous regognition on the letters, a forward arrow, and the height/width proportions are much closer to those of the sans-serif type you've chosen.
The logo still works as you have it, but I thought I'd share my suggestion that as I couldn't help but see it as an attractive option.
Mar. 24 '07
Art Machine said:Hey ryantoyota,
First of all I really appreciate your detailed comment even including your improvment suggestion. Thanks.
But you know, I've seen my logo now for quite a while and so every modification seems more confusing to me than my present design. I'm sure you know what I'm talking about.
Anyway thanks for any comment and suggestions :)
Mar. 24 '07
ryantoyota said:I totally understand. I didn't see the date this logo was uploaded until after I posted my comment. Sorry 'bout that. I still do really like the logo.
Mar. 24 '07
Art Machine said:Thanks buddy :)
May. 17 '07
bpotstra said:Bravo kudos, mate! You've got a real well-rounded showcase here! Brilliant stuff!
May. 24 '07
micah said:am i the only one that also sees a pencil made from the A being upside down? i think that makes it even more meaningful. great job!
May. 24 '07
Matt J said:GENIUS. Seriously.
May. 26 '07
Art Machine said:@micah: Compliment on your good eyes, nobody saw it. : )
@all others: Thank you people for all your nice comments! Makes me very happy and go on creating and learning : )
May. 26 '07
dache said:I like this logo very much, well done. Is there a reason to the mark having serifs and not the type next to it?
May. 26 '07
Art Machine said:Danke, dache.
Well, first of all the serif type is supposed to express diversity by the contrariness of serif and sans serif respectively classic and modern.
Second, the design is supposed to appeal to a wide range of people, modern as well as more classic/conservative.
Furthermore I wanted the logo to work a little against all the stylish, web2.0, shiny, heavily overused styles, typefaces and designs.
And beyond I think the chosen style makes it more memorable.
Hope I could clarify things.
May. 28 '07
brandsimplicity said:Art,great logomark.Funny thing is the first thing I saw was the pencil.Man I love meaningful logos.
May. 29 '07
Art Machine said:Thank you very much Fabian.
I'm glad you saw the pencil.
And I love 'em, too! : )
May. 29 '07
chanpion said:This was already a great mark and now the pencil! Man I'm kickin myself. Way to go bro.
May. 30 '07
dreamerworx said:It was about time you got Featured, mate :)))))))) I'm surprised it hadn't happened earlier :)))) Chhers ;)
Jul. 29 '07
OcularInk said:Yeah, I too would love to hear your reasons why, photosnaper. The way I see it, this logo is underrated. Not to mention, the designer is only 19!! Can we say natural born talent!?!?
Jul. 29 '07
Art machine said:Thank you Ocular, for your support and the big compliment, many, many thanks!
But I have to admit something, it was my birthday a week ago and I'm 20 now!
And I can only say I think I still have A LOT to learn about design...but it's much easier to go that way with all your support and input at this wonderful place.
Aug. 01 '07
photosnaper said:Oh, for me this logo is just a simple ligature, i guess everyone see the "A" easily it is so obvious.
For more information about ligature, please go to this link : http://www.bamag.com/email/0-MNH9673-email/7ecHEs/BA0363LogoOfLetters.pdf
Aug. 01 '07
dikkers said:a ligature? let alone a simple one? I disagree. I've never seen M and A linked together in any text like that, haha. perhaps if it wat t and i, or f and i. This is unique, and i like it Art Machine (ps very jealous to learn you're so young and that talented).
Jan. 12 '08
centrus said:This logo reminds me of typical Italian fashion house logos, classy and yet simple. Nice work.
Mar. 17 '08
angelmunkie said:Genius! I love this so much. Jealous I didn't do it :-P
Jul. 01 '08
hardlysquare said:This is very smART. I see the 'A' immediately. I had a similar approach with one of my logos (HomeWork). It was a play on a 'H' and a 'W'.
Aug. 15 '08
OMNI said:Whoa with the list of comments and praises! I guess you don't mind if I add my congrats on a brilliant logo on here right?
Aug. 17 '08
hindmarshdesign said:AHHH! I didn't even see the pencil! Okay thats the cherry on top for this logo. brilliant.
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Dec. 28 '06
lewiscot said:Very, very nice. I agree with David's comments. Having the A not jump out immediately actually works for me. I can see this logo being very flexible in various applications as well.