advertisment

Fresh like dew

by waltermurray • Uploaded: Jun. 11 '07
43ac770580632e685df5defcbbd415e2.png
700

Description: Inhouse brand for Honey-Dew Farm

Status: Nothing set

Commenting: Not seeking critique, comments fine

More from this user:

kult house said on Jun. 11 '07

The type treatment for that slogan is desperately begging for a think-over. Also, I think the heart is a little uninspired and doesn't really resonate with the subject matter (honeydew). "Fresh" looks pretty good, but the lower swoop on the "F" strangely gets a little fat near the top and throws off the fine lines.
178

dache said on Jun. 12 '07

The main type is so classical which makes the word "fresh" look contradictory.

Please login/register to make a comment, registration is easy,

Logopond Book V1 - PreSale Now!