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Congratulations helvetic brands on being the first user to upload 1000 logos, what a machine!

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Status: Nothing set

Commenting: Not seeking critique, comments fine

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JoePrince said on Jan. 07 '10

Might read better without the serifs.

lundeja said on Jan. 07 '10

I'd rather sacrifice the L than the movement.

JoePrince said on Jan. 07 '10

Hah alright, then good as is I guess :)

ethereal said on Jan. 07 '10

Ha! Clever, I like it.

milou said on Jan. 07 '10

very good Jared, I dig it.

lundeja said on Jan. 07 '10

Thanks guys :) We'll see what he says. I sent over 4 concepts, but I was really pushing this one given his tagline and target. *crosses fingers*

Thrasher317 said on Jan. 07 '10

Feels like too much of a stretch for me. Good luck though.

lundeja said on Jan. 07 '10

lol a stretch how? (if you don't mind my asking) It's for a law firm and at the very least the M is evident...

lundeja said on Jan. 07 '10

Maybe you're lacking foresight on the branding potential... Not everything needs to jump out at your face.

lundeja said on Jan. 07 '10

That sounded conceited, sorry. I just see more to it in my head. Signage, advertisements, stationery etc.

ethereal said on Jan. 07 '10

I don't see the guy stretching at all, looks like he's running to me. That said I hope he stretched a little before the run. :)

cerise said on Jan. 07 '10

I just love this. It's simple and really memorable.

tango217 said on Jan. 07 '10

Also looks like legs while running.

lundeja said on Jan. 08 '10

Thanks Tony, Sean, Cerise. :)

epsilon said on Jan. 08 '10

Congrats on approval. I am waiting to see the stationery now... :)

eziemac said on Jan. 08 '10

sweet :)

cerise said on Jan. 08 '10

Congrats on the approval

muse7 said on Jan. 08 '10

relish in it - you've got a great client!

lundeja said on Jan. 09 '10

Thanks all.

Ashley - you're right. He has been a joy to work with.

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