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Congratulations helvetic brands on being the first user to upload 1000 logos, what a machine!

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emtarte said on Mar. 01 '07

honestly, i love this mark. unfortunately, it's a million miles away from my original intentions. i'm trying to develop something that plays with my last name (tarte) while incorporating symbols and elements representing my work/style, personality, and interest. initially i was playing with crown shapes (tarte = pie = pie tin ~ crown shape = classic & powerful) but all of a sudden this appeared and i'm loving it.

stdmedia said on Mar. 01 '07

It is very unique and strong. Kinda reminds me of the "Volcom Stone", but is in no way related. I Dig it.
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smartinup said on Mar. 02 '07

i first see the CMYK ink drops, then i see a tulip. i really like the look of this, but in all honesty, i think the last name meaning is a bit of a stretch.

emtarte said on Mar. 02 '07

@ stdmedia - thanks!

@amartinup - yeah, i've been calling the mark "cmyk tuplip" so i'm glad you saw the flower. i agree that the connection between my last name and crown in tenuous, but the original concept was a pie tin crown, so not that much of a stretch imo. this is only related to that idea insofar as the spikey tips.

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Logopond Book V1 - PreSale Now!

Use the discount code 'presale' to receive a $5 discount on every book purchased. Now through March 1st!