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Congratulations helvetic brands on being the first user to upload 1000 logos, what a machine!

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chirp said on Jul. 31 '09

This is an elegant logo. Is the negative space, the belly, meant to resemble the shape of a wine bottle? Because it sort of looks like it.

NeilMcDonald said on Jul. 31 '09

Nice mark! The curves are lovely, good job getting the E shape too.

j-CAZ said on Jul. 31 '09

Instant aha moment. Great job.

barryconvex said on Jul. 31 '09

Very nicely drawn, but I don´t understand the choice of font.

coy said on Jul. 31 '09

love the use of white space. great image.

BigAl67 said on Jul. 31 '09

Thanks all for looking in and the floats...
Chirp - the negative space isn't intentionally meant to represent a bottle, but if that's what you're seein', great.
Neil - Thanks - the cap 'E' is the intended subtle image.
J-Caz - glad it worked for you.
Barry - Thanks for the comment - and the font? I like Futura's clarity, minimalism and weight... that did it for me anyway.
Thanks Coy - appreciate it.

dbunk said on Aug. 01 '09

E for elegant :)

BigAl67 said on Aug. 02 '09

Hey dbunk, I like your showcase. Thanks for looking in.

SpiffyJ said on Aug. 07 '09

This is a great mark. One criticism... if you move the text to the right of the penguin it would balance the logo. As it is I get the feeling that the penguin is going to tip over or just a very uneasy feeling about the placement.

muse7 said on Aug. 07 '09

wow! simple and refined - Nice touch incorporating the E. floated

BigAl67 said on Aug. 08 '09

Thanks for the comments Spiffy and Ashley - and the constructive eye for detail you both have.

Chad Sanderson said on Oct. 04 '09

Whoa! Nice negative space 'E'. That's a great illustration too. I'm not a fan of the type, but if you feel like it works then I'm probably just an idiot. Great job!

BigAl67 said on Oct. 05 '09

Thanks Chad... type can be a very personal thing I guess... I wouldn't call you an idiot for not liking it - there are probably dozens more fonts that could work as well if not better. Thanks for looking in.

janzabransky said on Nov. 05 '09

Vow this is great mark

BigAl67 said on Nov. 05 '09

Thanks Jan.

dvelcani said on Feb. 06 '10

Nice job... I like the the way negative space forms up.. Keep up the good work!! Thumbs Up

bigal67 said on Feb. 06 '10

Thanks for the comment Denis - much appreciated.

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