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Congratulations helvetic brands on being the first user to upload 1000 logos, what a machine!

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tass said on Jun. 20 '09

I like where it goes but id use it on only one color or, at least i'd get rid of the gradient. As a personal issue using the opposite of love could be understood also as hate or anger and i think that the message can get wrong interpretations, and i don't think it would work for a camp activity. Again i like the execution but not sure how appropriate this is.

stephenkiers said on Jun. 22 '09

I like it. I also read it as love, not the opposite of love. Not sure I love the Uti part of the word, but as a whole, it looks great.

Art Machine said on Jun. 22 '09

Hm, the concept is known from the "Ron Paul Revolution":http://images.google.de/images?hl=de&q=ron%20paul%20revolution&um=1&ie=UTF-8&sa=N&tab=wi

jglovier said on Jun. 24 '09

Thanks. Yes, I admit I didn't originate the idea. In fact, I think the client saw the Ron Paul poster and wanted to do the same thing. So I came up with this - obviously not my concept, but my take on it. Incidentally it follows the pattern of other logos we created for their camp.

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Logopond Book V1 - PreSale Now!

Use the discount code 'presale' to receive a $5 discount on every book purchased. Now through March 1st!