Logopond

Congratulations helvetic brands on being the first user to upload 1000 logos, what a machine!

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smartinup said on Dec. 15 '06

great illustration, i love the style

dache said on Dec. 15 '06

I like animal logos :^)

Darrel said on Dec. 15 '06

OcularInk said on Dec. 17 '06

i love elephants!! You did a nice job with the illustration.

Kevin

Blesseville said on Dec. 17 '06

Use of typeface is also really nice..

danielsoto said on Dec. 17 '06

Muito bonito! O uso da fonte e a ilustracao ficaram muito bem equilibrados.

logomotive said on Dec. 17 '06

ha, dig it!

bpotstra said on Dec. 18 '06

Bravo! This is a 5-STAR logo without a doubt. Beautiful illustration, typeface, colours, presentation - they all fit perfectly with one another. Well done!

divmaster said on Dec. 19 '06

The illustrated elephant is very nice, I think the form & shape fits very good to the Typo - very harmonic.

But the movement of the elephant isn't good I think...

Only an idea: Maybe you try to mirror the elephant, because now it seems that he is moving backwards. And moving backwards isn't positive for a software brand.
So if you mirror the elephant he will move from left to right - forward - which might have a positive effect.

Another thing: The elephant looks very sad, because the angled front foot could be interpreted as his mouth and together with the eye it looks very sad to me.
Maybe you could work on those details, but in shape & typo the logo is good!

jwadenpfuhl said on Dec. 19 '06

Great idea and execution. Well done!

Bernard Kowalski said on Dec. 19 '06

Killer.
Looks to me like the elephant is concentrating on the leap, that's why he's squinting.

SHADAY said on Dec. 21 '06

Thank you all. I'll consider your advice, it's reasonable especially the piece concerning the direction of the elephant. I didn't think about it. Kamila

nead said on Dec. 21 '06

I like the shading on the elephant. I like the comments on the direction of the leap...subliminal messages are important to pay attention to. My only comment would be to lessen the registered copyright mark. It drew my eye one too many times.

helios said on Jan. 01 '07

I agree that left to right movement would be the more accepted approach, but this seems to be such a cute, bouncy, rebellious elephant that the right to left movement actually suits him, in my opinion!

solidcreative said on Feb. 09 '07

nice one. love the illustration

jlc767 said on Mar. 28 '07

Nice illustration. It's a shame the client chose such a cliché suffix for their identity (soft). It's pretty pathetic, actually.

sparksmemphis said on May. 06 '07

this is my favorite logo on the whole site.

tyggy said on May. 16 '07

I would make SOFT typeface a little wider

Winger said on May. 17 '07

I agree, the type needs to be softer..