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Congratulations helvetic brands on being the first user to upload 1000 logos, what a machine!

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Commenting: Not seeking critique, comments fine

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gyui said on Jan. 16 '09

i don't know if it's obvious enough that they are wrench heads. i assume you probably already tried a "T" pipe?

itsgareth said on Jan. 16 '09

@gyui: I'm not sure it neccessarily needs to be obvious?

lundeja said on Jan. 16 '09

I really like it the way it is. I'm all about simplicity and I think even if some people don't notice that they are wrench heads it is still a logo that will stick in the mind.

Nice work.

gyui said on Jan. 16 '09

"obvious" wasn't quite the word i meant to use, it just initially they looked like sound waves emanating from the "T" :P

epsilon said on Jan. 16 '09

I agree with gyui - wrench heads require quite a bit of imagination to be recognized as such. I'd try and style them a bit more, perhaps changing left and right heads to those of monkey wrench (or even to full monkey wrenches that are sort of holding negative T by its cap)

itsgareth said on Jan. 16 '09

@gyui, epsilon: I agree, I'm working on a more familiar shape.

@Robert: haha, I think I'll take that as a compliment..

itsgareth said on Jan. 17 '09

Updated. Is this workng a bit better?

nido said on Jan. 17 '09

to be fair i didnt see the original.. so.. but this i instantly saw wrench heads.. & the T.. nice gareth!

OcularInk said on Jan. 17 '09

Yeah, I was gonna say the same thing as nido. Clever concept, Gareth!

firebrand said on Jan. 17 '09

Gareth, I agree with lundeja. The original left more to the imagination. Sorry :)

penflare said on Jan. 17 '09

I like this alot gareth, great job mate

Kode said on Jan. 17 '09

Nicely done bro, I think the mark is very memorable!

logomotive said on Jan. 17 '09

Yeah, I prefer this one, but see others points both are good.

epsilon said on Jan. 17 '09

Cool.

Have you looked at converting C in the name to the wrench head ? Perhaps even extending it to borrow E's middle plank as a handle ?

itsgareth said on Jan. 17 '09

Thanks guys

This one is my preference also now.

I have another version with different type that looks similar to the style of the wrenches but feel this one works better as the type is similar to the style of the negative space T.

satansgoalie said on Jan. 18 '09

awesome! i love this one.

itsgareth said on Jan. 19 '09

Cheers inspiration for this one: http://www.filmreference.com/images/sjff_03_img1411.jpg

logotivity said on Jan. 19 '09

don't lie gareth, the real inspiration is from here

http://img201.imageshack.us/img201/1733/therealinspirationib5.jpg

itsgareth said on Jan. 19 '09

Haha! yeah!

oscuro360 said on Apr. 09 '09

I noticed they were wrench heads right away... clever... nice...

muse7 said on Jul. 14 '09

I got it right away even at a small size and the T really stood out as well.
Perhaps my brain is wired to notice the negative space, at any rate. I like it.

pierro said on Apr. 03 '10

I love. Great work.

JoePrince said on Jan. 19 '11

Really cool GH.

bigoodis said on Jan. 19 '11

Superb.

itsgareth said on Jan. 20 '11

cheers ^

mcdseven said on Jan. 20 '11

very nice work here and perfect harmony with the type. well done.

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