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Congratulations helvetic brands on being the first user to upload 1000 logos, what a machine!

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OcularInk said on Nov. 03 '06

Actually, I'm more drawn to the one that was chosen. This one feels a little outdated to me. I'm not sure what it is, but something doesn't seem right. Maybe it's the choice of colors. I also like your use of gestalt on the other one better. It's more captivating. One thing I do like about this is how heavy it feels, which on the other hand, might make more sense for a construction company.

-Kevin

raja said on Nov. 19 '06

Hi Kevin

Thanks for your comments. I was after the look you describe, and I wanted it to look heavy, like a block of concrete.

slavingia said on Mar. 03 '07

I don't like the black. Harsh on the eyes.

jlc767 said on Mar. 14 '07

Well, I know that I don't like the one they chose. This version is more creative. The other makes me think of some generic e-commerce aesthetic. I'll agree with OcularInk, though, the Gestalt was pleasant. I think with a little more work it would be great for a construction company.

moverdrive said on Oct. 29 '07

Ack! Now I feel bad... (as pertaining to your comments on my SC Cubed treatment)...

BigAl67 said on Dec. 28 '08

I like this... works for me.

raja said on Sep. 04 '10

I appreciate the comments

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