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OcularInk said on Aug. 19 '08

Overall, I think this could work with some further development. This version also works better in black and white than the color version posted. In addition, having two different G's is sort of confusing and I don't think it will translate that well to the viewer. Also, while the wordmark/type feels very industrial, the wave is more organic. The two different elements are competing. Keep pushing through this one and keep the color minimal and simple and you'll have a winner. :-)

NeilMcDonald said on Aug. 19 '08

I think if you cut the A ( where the stoke is hanging over) so the line was at a straight angle, and took the first G, reflect it and place where the second is you would have a more concise diamond shape and it would flow much better. Just a thought. :)

agge said on Aug. 19 '08

Ocularink: Will play around with the G's and I have already made slight changes to it (will upload later). I personally think that the color version is nicer and with a nice colorscheme. I doesn't agree with you on the fighting elements thing. I feel it kind of gives it a cool balance between hard and soft, corners and curves, black and white, jing and jang (you get it:P). Thanks for the comment.

NeilMcDonald: Good thought, but I'm afraid that the A might look like an O if I cut the little stroke hanging out. As said, I will play with the G's and see what I come up with.

Really appreciate your input guys!

agge said on Aug. 19 '08

Now, i've changed the G's, the wave and the a slightly. What you guys think of it now?

smartinup said on Aug. 19 '08

like OC stated, the contrast of the soft wave and the hard type really are taking away from this. it looks like two logo's combined. but i think there are solutions.

hindmarshdesign said on Aug. 19 '08

This looks like it could be the next big surf brand. Same sort of feel that roxy, volcom, rusty etc give. Cool

agge said on Aug. 20 '08

Good points guys. Feel free to tell your thoughts of possible modifications to it.
:)

Type08 said on Aug. 20 '08

Just a thought... What if you duplicate the AGGE part, flip it vertically and loose the wave?! This way, you could get the diamond-like structure to, even write the name twice, like it's a very special diamond there :))... JMO...

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