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Congratulations helvetic brands on being the first user to upload 1000 logos, what a machine!

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unstructure said on Oct. 01 '06

another web2.0 logo ... at least its not really shiney.

kult house said on Oct. 01 '06

How exactly can you *possibly* call this logo "Web2.0"? Some of you people could look at a lawnmower and call it Web2.0.

unstructure said on Oct. 01 '06

Ok its not a web2.0 logo ... its a web2.0 company and hasn't really put any thought or design into its logo, except that it will work ok as a 16px icon in the address bar.

kult house said on Oct. 01 '06

flernk said on Oct. 02 '06

But it IS a web 2.0 logo. The only thing missing is the plastic overlay and shiny table. "FeedBurner" as a single word is an unecessary design element and will look tired by the end of the decade. I know that wasn't the designer's decision, but still. The flame is borderline simplistic (especially the blue oval) and the flame was clearly drawn using a mouse in Illustrator (or perhaps Freehand - hopefully not CorelDRAW).

Don't get me wrong, this logo is very iconic and the use of color is brilliant. And I know it's already been put to great use. But it won't be a bad thing when this logo goes out of style and gets an update.

Let's just hope the shiny table gets ditched for Web 3.0.

ClimaxDesigns said on Oct. 02 '06

i think this logo is timeless and perfect, the company is a web 2.0 but this logo is not. simply the use of bright colors should not relegate this to the web 2.0 world, and since when is putting two wordstogether web 2.0? me thinks one should look at the print world where its done all the time and print != web (php coders will giggle at that)

i do think the flame could use a little work, but who it is now is fine and a too complex flame will not suit the look and feel of the company.

Tigerblade said on Oct. 05 '06

I've always liked the FeedBurner logo. Clean, simple, related to the name. And no, simply putting two words together does not qualify it as 'web 2.0' at all.

grubedoo said on Oct. 06 '06

I don't think this logo is even slightly web 2.0. It's an average logo. The letterform is nice. The icon needs work.

madrid said on Oct. 18 '06

I like this logo, don't know why a logo (or any graphical form for that matter) should be criticized for looking web 2.0. It doesn't even apply in this case. The logotype makes me think of tools, which is exactly what FeedBurner is; a tool. Nice work.

Web Design Wales said on Mar. 19 '07

Not bad. Can't see the Web 2.0 references. The mark could do with some refinement.

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