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Congratulations helvetic brands on being the first user to upload 1000 logos, what a machine!

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Status: Nothing set

Commenting: Not seeking critique, comments fine

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james said on Mar. 16 '08

Think I prefer the background colour in this version. I'd lose the gradient though and just have a solid tone as the gradient doesn't seem to follow through the shoe. Initials looked better white imo. Good work.
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fogra said on Mar. 16 '08

Cheers James. You're right - flat colours do work better. I will update it soon.
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fogra said on Mar. 16 '08

I decided to keep the aubergine gradient background after all :)
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nido said on Mar. 16 '08

i dont mind the background.. however the concept is brilliant!
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fogra said on Mar. 16 '08

Thanks again Nido.

fructosevtl said on Mar. 25 '08

very cool. i didn't notice the shoes from far. but now i do! great concept and execution. i admire your works. would you like to take some time to critique some of my logos? thank you.
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OcularInk said on Apr. 05 '08

Yes, nice concept fogra. What a great play with negative space!!

sparked said on May. 14 '08

Hi. Very nice logo. Do you have an email address to contact you about logo creation?
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fogra said on May. 14 '08

Hi sparked. You can contact me at: sean(at)aimsol.com. Thanks.
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Digitalorange said on May. 11 '11

I've seen this before. I love the idea. But the shoe is an odd shape. But I defo love the concept. Well done :)

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Logopond Book V1 - PreSale Now!

Use the discount code 'presale' to receive a $5 discount on every book purchased. Now through March 1st!