Logopond

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gstaltig said on Feb. 14 '08

love this one. Would make a great poster in a clean bureau!

chanpion said on Feb. 14 '08

Part of the cloud is going into the windscreen of the boat. But this is very nicely composed. Font choice could be improved though.

sdijock said on Feb. 15 '08

I personally think you could simplify the clouds a bit - perhaps even kill the blue clouds in front. They feel like they're dominating your mark. I also think the hull of the boat could use some gradients to help define the curvature more. And I agree with chanpion about the type. I would stick with san-serif but heavy it up more.

Overall it has a nice feel though.

leighton_hubbell said on Feb. 15 '08

Thanks for the feedback, guys. Definitely some issues to think about. Perhaps I'll give it another look and run it through again.

Respiro said on Feb. 16 '08

A pleasant concept. Just one question: on the left side, << that >> is a surf board or a yacht?...

gthobbs said on Feb. 16 '08

I think the font is perfect. Has a retro simplicity accurate to the genre. This isn't a type centric design. Therefore the type should support but not fight. It's good.

As for the clouds. If you kill the blue clouds in front the white clouds will overpower the white hull. As it stands the hull is the the focal point.

Lawrence Anderson said on Feb. 16 '08

I really love the illustration. I agree with chanpion on the typography.

drewboy said on Feb. 18 '08

Hi Leighton - I really like the illustration, but like the others, I think the type could be improved. Maybe Gill Sans or Hypatia?

mariozitow said on Feb. 18 '08

Looks like a clipart

leighton_hubbell said on Feb. 18 '08

@mariozitow
Is that a compliment? Or a dig?

leighton_hubbell said on Feb. 18 '08

Updated typography and adjusted some of the illustration. What do you think?

gthobbs said on Feb. 18 '08

"Looks like clipart". What does that even mean? There's some awesome clip art out there these days. And SOMEBODY had to create it. Looks like clip art = Looks like art that somebody created for a specific subject matter? I don't get that for a critique.

gthobbs said on Feb. 18 '08

P.S. I like your tweaks. I didn't have a problem with the previous font but this does feel better.

chanpion said on Feb. 18 '08

Now thats what I'm talkin about! Nice update mate.

drewboy said on Feb. 19 '08

The type is much better now. Excellent.

firebrand said on Feb. 19 '08

Evokes the flying boat era. Well it is a flying boat of sorts.

leighton_hubbell said on Feb. 19 '08

Glad you like it. It's working better for me, too.

karenm said on May. 25 '08

Love it, but *very* strong resemblance to Amtrak.

gthobbs said on May. 27 '08

Please explain karenm. Amtrak corp logo doesn't (and hasn't ever) look like this. I find one "similar" vintage promotional graphic. Similarities being it has some blue in it. It has type at the top. It has a vehicle on the bottom. Here:

http://images.google.com/imgres?imgurl=http://indiannations.visitmt.com/pictures/small/16738v.jpg&imgrefurl=http://indiannations.visitmt.com/categories/moreinfo.asp%3FIDRRecordID%3D11389%26siteid%3D90&h=176&w=127&sz=12&hl=en&start=6&um=1&tbnid=P18bCpJOozcULM:&tbnh=100&tbnw=72&prev=/images%3Fq%3Damtrak%2Bposter%26ndsp%3D21%26um%3D1%26hl%3Den%26client%3Dsafari%26rls%3Den%26sa%3DN

leighton_hubbell said on May. 27 '08

I had no idea this design would be so 'controversial'. Thanks for the backup research, guys;)

people search said on Aug. 11 '08

Freakin' Clean!

difaye said on Dec. 02 '08

Beautiful! It belongs with these:

Swiss Posters

leighton_hubbell said on Dec. 02 '08

Thanks very much for the kind words.

michaelspitz said on Apr. 28 '10

Love the style on this guy!

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