I think the shield/crest thing has been done to death at this point. There has got to be a more original concept that you can use here. Even the griffin you've drawn would work beautifully outside of the shield.
The shield/crest imagery is very appropriate (and traditional) in the identity of educational facilities. Having done lots of work for colleges/universities I am aware that the clients often request such a treatment - especially if a designer is updating an existing school image. I do think this is a very well-done, if a bit militant, logo.
koriman said on
Jun. 06 '07
Thanks for your comments and suggestions, I really apreciate them. When I made this logo I tried to represent the status and tradition of this school (is an expensive and elite school). One of their main ideals is the freedom of mind, that´s why I use an Eagle to represent it. I agree that the black-gold thing is a cliché and had been used a lot. But in my country (Colombia) Crests like this one aren´t so used as in England or United States, I thought this could be a good and different proposal. Nevertheless, It wasn´t approved... :(
logopwn said on
Jun. 07 '07
This logo is very solid. The typeface fits well for this project. However the content on the crest seems to be a bit 'unfinished'. Every elite school probably want their logo to stand out from the ones on the wine bottles. I am guessing the clients don't think this can convince people they get what they paid for ... simply put there needs to be something more than just the symbol of freedom, reach beyond that and investigate what really makes this school so 'elite' - its history, famous people came out of it, high level teaching programs, unique tradition, etc. I guess what it comes down to is finding a way to present to the people the tradition and sophistication of the school. You need to find ways to solve the problem - how to intensify the sophistication and preserve the nice amount of space it already had.
liquisoft said on Jun. 06 '07
I think the shield/crest thing has been done to death at this point. There has got to be a more original concept that you can use here. Even the griffin you've drawn would work beautifully outside of the shield.
Jeff Fisher LogoMotives said on Jun. 06 '07
koriman said on Jun. 06 '07
logopwn said on Jun. 07 '07
sisudesigns said on Jun. 08 '07
Roy said on Jun. 21 '07
jamesdavid said on Aug. 04 '07
Just though you may find that interesting..
koriman said on Aug. 11 '07
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