Oxford Course Indonesia
by chandramarsono • Uploaded: Nov. 21 '07
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Description:
A redesign on a 35 years old icon. The challenge was not to lose its identity that people have come to know for years. The solution was a simple update to make the logo more relevant and stylish.
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What did you do, stick it inside a dialog bubble and add a reflection?
ReplyYes. The old logo was just uncompromisable. Surprisingly it was the edge that raised their sales on the kids and teen crowd. I know its not very innovative and outrageously cool, but sometimes a simple solution can do wonders.**Thanks kult house.
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